MQ公司企业社会责任研究

发布时间：2019-03-30 17:01

【摘要】：企业作为社会的一个部分,它必然与社会中的其他成员存在交织,在这个过程中企业的某些行为很可能会伤害到与其有利益关系的其他组织或者个人,所以企业在发展与壮大的过程中注重利益的同时,也必须履行企业社会责任。我国正处于实施企业社会责任的初期,种种弊端层出不穷,违规操作、私挖滥采、环境污染、资源浪费等现象与我国可持续发展战略背道而驰。作为一个国有企业,在这个时候应该发挥其主导先峰的作用,积极履行社会责任,这是时代发展的必然要求,也是民心所向。本文通过对MQ公司履行社会责任的现状进行分析,发现企业在社会责任方面存在的问题,剖析问题存在的原因,提出有效的解决措施,为企业履行社会责任提出实质的帮助。论文首先分析了企业社会责任的国内外研究现状,目前国内研究领域存在的问题主要有以下几方面:一是国内研究起步晚,在理论和应用方面与国外研究水平还有一定的差距;二是国内企业对社会责任意识的淡薄,研究往往停留在表层;三是研究范围涉及到社会责任管理的甚少,还需要进一步的完善。其次,本文概述了与社会责任相关的企业伦理理论、利益相关者理论、企业公民理论、可持续发展理论,并对社会责任管理进行了研究,主要是从计划、实施、验证、处理四个方面进行探索。然后,本文以MQ公司为例,依据该公司2010年至2014年的企业社会责任报告,运用内容分析法,构建卡罗尔二维模型,分析该公司目前在履行企业社会责任方面的表现以及存在的问题,并有针对性地提出了MQ公司的社会责任管理体系构建方案和具体改进措施。企业社会责任在企业生存和发展中发挥着越来越重要的作用,已经成为现阶段企业打造和保持竞争优势的又一新的手段。因此在现阶段对企业社会责任进行研究对于企业在激烈的市场竞争中生存和发展有着至关重要的意义。作为能源型国有企业,摒弃唯利是图的观念,以和谐、均衡、可持续发展的理念为基石,着力于保护生态环境、积极加强文化建设、保护员工健康、同时发展慈善事业,更好地担负起应尽的社会责任,这不仅是本文研究的目的,也是企业发展的需要,更是人民群众的需要,希望本文能给MQ公司提供借鉴,并有助于我国企业社会责任的建设。
[Abstract]:As a part of society, an enterprise must be intertwined with other members of the society. In the process, certain acts of the enterprise are likely to harm other organizations or individuals who have an interest in it. Therefore, in the process of development and growth, enterprises pay attention to the interests, but also must fulfill the corporate social responsibility. China is in the early stage of the implementation of corporate social responsibility, a variety of drawbacks emerge in endlessly, illegal operation, illegal mining, environmental pollution, waste of resources and other phenomena are contrary to the sustainable development strategy of our country. As a state-owned enterprise, it should play its leading role at this time, and actively fulfill the social responsibility, which is the inevitable requirement of the development of the times, but also the aspiration of the people. Based on the analysis of the present situation of MQ Company's social responsibility, this paper finds out the problems existing in the enterprise's social responsibility, analyzes the causes of the problem, and puts forward effective measures to help the enterprise to fulfill its social responsibility. Firstly, this paper analyzes the domestic and foreign research status of corporate social responsibility. At present, the existing problems in domestic research field are as follows: first, the domestic research started late, and there is still a certain gap between the theoretical and application aspects and foreign research level; Second, the domestic enterprises' awareness of social responsibility is weak, and the research is often on the surface; third, the scope of the research involves very little of social responsibility management, which needs to be further improved. Secondly, this paper summarizes the corporate ethics theory, stakeholder theory, corporate citizenship theory and sustainable development theory related to social responsibility, and studies the management of social responsibility, mainly from the planning, implementation, verification, Deal with four aspects to explore. Then, taking MQ as an example, according to the corporate social responsibility report from 2010 to 2014, this paper uses the content analysis method to construct the Carroll two-dimensional model. This paper analyzes the performance and existing problems of the company in fulfilling its corporate social responsibility at present, and puts forward the construction scheme and concrete improvement measures of the social responsibility management system of MQ Company. Corporate social responsibility plays a more and more important role in the survival and development of enterprises, and has become another new means for enterprises to build and maintain competitive advantage. Therefore, the research on corporate social responsibility is of great significance to the survival and development of enterprises in the fierce market competition. As an energy-based state-owned enterprise, abandoning the idea of profit-seeking, focusing on the concept of harmony, balance and sustainable development as the cornerstone, focusing on the protection of the ecological environment, actively strengthening cultural construction, protecting the health of employees, and developing philanthropy, This is not only the purpose of this study, but also the need of enterprise development and the needs of the people. I hope this paper can provide reference for MQ Company and help the construction of corporate social responsibility in our country.
【学位授予单位】：兰州交通大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F270;F426.21

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