基于灰色层次分析的老年人APP用户体验评价模式研究

发布时间：2018-07-25 08:13

【摘要】：随着移动互联网的普及,智能手机应用已经成为人们生活的一部分,伴随着人口老龄化,越来越多的老年人开始使用手机APP,老年人APP设计也因此成为人机交互研究的重点。目前针对老年人APP设计的讨论主要分为两类:从交互行为角度分析老年人与APP互动的特征,探索老年人APP设计的启发式原则的预测性研究;从整体角度综合考量老年人APP用户体验水平,辅助设计决策的评估性研究。当前大部分研究主要集中在预测性研究方面,其关注的焦点是老年人生理及心理特征对于APP设计的影响。然而有研究发现,相比于年轻人,老年人在与APP互动过程中会遇到更多的问题,即老年人用户体验情况并不理想。因此本研究将从评估性角度构建一套适合于老年人APP的用户体验评估模型,帮助设计师客观地理解老年人APP的用户体验水平,辅助其设计决策。本研究基于用户体验、灰色理论、层次分析以及群体决策等相关理论,通过对老年人群体和移动APP的分析,提出了基于灰色层次分析的老年人APP用户体验评价模型。首先建立了老年人APP用户体验评价体系,该体系由3个层面、15个评价指标组成;接着通过层次分析法计算评价指标的权重,依据群体决策相关理论对所得权重进行群体化处理;最后通过灰色关联分析法分析老年人APP用户体验评价实验的结果,评估老年人APP方案的用户体验水平,选出最优方案。本研究提出了基于灰色层次分析法的老年人APP用户体验评估模型,其中灰色关联分析法非常适合老年人APP的用户体验分析,此外融合群体决策思想的层次分析法有效地整合了来自不同利益相关者的指标权重,使得评比结果更加客观。从研究结果来看,基于灰色层次分析的老年人APP用户体验评估模型可以有效地评估老年人APP的用户体验水平,帮助设计师在候选方案中找到理想的老年人APP原型,并获得有价值的设计线索,为产品迭代提供依据。
[Abstract]:With the popularity of mobile Internet, smart phone applications have become a part of people's lives. With the aging of the population, more and more elderly people begin to use mobile phone app, so the design of APP for the elderly has become the focus of human-computer interaction research. At present, the discussion of APP design for the elderly is mainly divided into two categories: analyzing the characteristics of the interaction between the elderly and the APP from the perspective of interactive behavior, and exploring the predictive research of the heuristic principle of APP design in the elderly; From the overall perspective, the APP user experience level of the elderly is comprehensively considered, and the evaluative study of the decision-making of aided design is carried out. At present, most of the researches focus on the predictive research, which focuses on the influence of the physical and psychological characteristics of the elderly on the design of APP. However, some studies have found that compared with young people, the elderly encounter more problems in interacting with APP, that is, the user experience of the elderly is not ideal. Therefore, this study will construct a set of user experience evaluation model suitable for the elderly APP from the angle of evaluation, which will help designers to understand the user experience level of the elderly APP objectively and assist their design decisions. Based on the relevant theories of user experience, grey theory, hierarchical analysis and group decision, the paper puts forward the evaluation model of elderly APP user experience based on grey hierarchy analysis through the analysis of the elderly group and mobile APP. Firstly, the evaluation system of APP user experience for the elderly is established, which is composed of three layers and 15 evaluation indexes. Then, the weight of the evaluation index is calculated by AHP, and the weight is treated in groups according to the relevant theory of group decision-making. Finally, the result of the APP user experience evaluation experiment is analyzed by grey relational analysis, and the user experience level of the elderly APP scheme is evaluated, and the optimal scheme is selected. In this study, an evaluation model of elderly APP user experience based on Grey Analytic hierarchy process (AHP) is proposed, in which the grey relational analysis method is very suitable for the elderly APP user experience analysis. In addition, the analytic hierarchy process (AHP), which integrates the thought of group decision making, effectively integrates the index weights from different stakeholders, which makes the evaluation results more objective. According to the results of the study, the APP user experience evaluation model based on grey hierarchy process can effectively evaluate the user experience level of the elderly APP, and help designers to find the ideal APP prototype for the elderly in the candidate project. A valuable design clue is obtained to provide the basis for product iteration.
【学位授予单位】：江苏师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：N941.5;TP311.56

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