人寿保险移动展业系统设计与开发

发布时间：2018-11-24 18:58

【摘要】：时下,社交商务、云业务、大数据分析、API经济等新的经济特征逐渐浮显,传统的软件基础设施与架构已经无法满足数字经济时代的要求,软件基础设施需要重新定义。而企业也正通过四个融合力——云、移动、大数据、物联网来实现创新或颠覆。它们改变了以往的信息技术范式,它们正在重新定义数字经济的“软件基础设施”。它们与原有的农业、工业基础设施相互叠加,在“互联网+”浪潮中,正发挥越来越重要的作用。在这个大趋势下,传统行业的互联网化尤其是移动互联网化已是大势所趋。新的时代引发新的潮流,面对需求日益旺盛的移动电子商务领域,国内保险领域的竞争也日趋激烈。为了不断健全运营方式,为顾客提供更加优良的服务,提高用户群体的消费体验,进而带动业绩增长,各大保险公司竞相通过先建立以销售服务为主要功能的移动销售平台、进而完善平台服务、最终建立完整的保险展业系统的方式,增强自身的市场竞争力。本文根据作者在阳光保险实际项目经历,详细论述了阳光人寿移动展业系统中各主要模块的业务功能分析和设计、系统架构设计及功能实现,以及项目的具体实施方案,并深入分析了针对系统核心模块进行压力测试的具体流程。目前项目已经顺利完成了既定需求的开发工作,并在全国推广中取得了良好的反响与市场效果。
[Abstract]:Nowadays, the new economic characteristics such as social commerce, cloud business, big data analysis, API economy and so on gradually emerge. The traditional software infrastructure and architecture can no longer meet the requirements of the digital economy, and the software infrastructure needs to be redefined. And the enterprise is also through four fusion forces-cloud, mobile, big data, the Internet of things to achieve innovation or subversion. They are changing the old IT paradigm and are redefining the "software infrastructure" of the digital economy. They are superimposed with the original agricultural and industrial infrastructure, and are playing a more and more important role in the "Internet" wave. In this general trend, the traditional industry of the Internet, especially mobile Internet is the general trend. The new era leads to a new trend. In the face of the increasingly strong demand in the field of mobile electronic commerce, the competition in the domestic insurance field is becoming increasingly fierce. In order to continuously improve the operation mode, provide customers with better service, improve the consumer experience of the user group, and then drive the growth of performance, the major insurance companies compete to establish a mobile sales platform with sales service as the main function. Then improve the platform service, and finally establish a complete insurance industry system to enhance their market competitiveness. According to the author's experience in the sunshine insurance project, this paper discusses in detail the business function analysis and design of the main modules in the Sunshine Life Mobile Exhibition system, the system architecture design and function realization, and the concrete implementation scheme of the project. And analyzed the system core module for the specific process of stress testing. At present, the project has successfully completed the development of the established needs, and achieved a good response and market results in the national promotion.
【学位授予单位】：天津大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：TP311.52

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