体验经济视角下北海骑楼历史文化街区保护与更新研究

发布时间：2018-03-14 23:25

本文选题：体验经济　切入点：历史文化街区　出处：《清华大学》2013年硕士论文　论文类型：学位论文

【摘要】：随着北海被批复为国家历史文化名城，作为构成名城价值重要组成部分的北海骑楼历史文化街区保护与更新受到前所未有的重视与冲击。一方面游客大量增加，商业和旅游活动不断升温的同时却开展得不尽理想，部分路段已过度商业化，游客体验较为单一；另一方面，，保护资金的短缺导致街区基础设施建设滞后，部分骑楼年久失修，进入自然衰落状态，原住民逐步外迁，街区原有生活状态受到极大影响。因此，与社会时代发展背景相适应，引入体验经济视角，利用其依附于产品或消费行为的“经济价值的高增进性”特征，在保护好骑楼历史文化街区的基础上，实现更多经济上的增值具有十分重要的现实意义。论文首先回顾了北海骑楼历史文化街区的历史演变和现状面临的复杂问题，对街区的历史文化价值特色进行评估，指出资金不足是问题根本，而单靠市场化运作来获取资金的做法只会使街区保护走入困境。其次，论文通过分析历史文化街区保护更新理论与实践的发展趋势和体验经济的内涵，认为体验经济与骑楼历史文化街区二者的相关性已使街区具备保护更新的内外动力，进而明确多元个体体验需求对应的涵盖物质与非物质文化的要素，为街区的保护更新工作提供参考。最后，论文在前面分析研究基础上，总结体验经济视角下骑楼历史文化街区保护更新模式应重点把控的七个侧重点，分别为核心理念、实施模式、保护原则、保护方式、历史建筑修缮方法、民俗文化的传承机制和实施操作指引，并对北海骑楼历史文化街区现有保护更新策略指出涉及实施模式、规划编制内容、政策机制、实施操作指引等方面内容的优化方向。论文认为：历史文化街区保护更新工作的复杂性，注定单从规划及建筑设计等物质空间角度无法解决复杂的矛盾问题。因此，引入更广阔的社会、经济、文化、法律等视野和多维的研究思路寻求解决方案势在必行，这也将会更利于历史文化街区的可持续发展。
[Abstract]:As Beihai was approved as a famous historical and cultural city of the country, the protection and renewal of the historic and cultural district of Beihai, which constitutes an important part of the value of the famous city, has received unprecedented attention and impact. On the one hand, the number of tourists has increased greatly. While commercial and tourism activities are heating up, they are not well developed. Some sections of the road have been over-commercialized, and the tourist experience is relatively simple. On the other hand, the shortage of protection funds has led to a lag in the construction of infrastructure in the blocks, and the disrepair of some of the garrisons. In the state of natural decline, the aborigines are gradually moving out, and the original living conditions of the blocks are greatly affected. Therefore, to adapt to the background of the development of the social era, the perspective of experience economy is introduced. It is of great practical significance to realize more economic increment on the basis of protecting the historical and cultural blocks of the garrison by using the characteristics of "high enhancement of economic value" which is attached to the product or consumption behavior. Firstly, the paper reviews the historical evolution and the current situation of the historical and cultural district of Beihai arcade, evaluates the historical and cultural value characteristics of the block, and points out that the lack of funds is the root of the problem. Market-based operations alone to obtain funds will only make the protection of the block into a difficult situation. Secondly, by analyzing the development trend of conservation and renewal theory and practice of historical and cultural blocks and the connotation of experience economy, the paper thinks that the correlation between experience economy and historical and cultural blocks of garrison has made the blocks have the internal and external motive force to protect and renew. Furthermore, it makes clear the elements of material and non-material culture corresponding to the needs of multiple individual experience, and provides a reference for the protection and renewal of blocks. Finally, on the basis of the previous analysis and research, this paper summarizes the protection and renewal mode of the historic and cultural blocks of the garrison building from the perspective of experience economy, which should focus on the seven key points of control, which are the core idea, the implementation model, the protection principle, the protection mode, and the protection mode. The restoration methods of historical buildings, the inheritance mechanism of folk culture and the operational guidelines, and the existing protection and renewal strategies of the historic and cultural blocks of Beihai arcade are pointed out, which involve the implementation mode, planning and compiling content, and policy mechanism. Implementation of operational guidelines and other aspects of the content optimization direction. The paper holds that the complexity of the protection and renewal of historical and cultural blocks is doomed to solve the complex contradiction problems from the perspective of physical space such as planning and architectural design. Therefore, the introduction of broader social, economic, cultural, It is imperative to seek solutions from the perspective of law and multidimensional research, which will be more conducive to the sustainable development of historical and cultural blocks.
【学位授予单位】：清华大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：TU984.114

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