公共空间导示系统图形的个性化研究

发布时间：2018-06-05 04:38

本文选题：导示图形 + 符号语义　；参考：《湖北工业大学》2013年硕士论文

【摘要】：导示系统图形是公共领域中引导方向、指示方位、揭示场所性质的一套独立的、视觉化的标识系统。公共空间环境中的导示图形不仅具有指示和引导功能，还更为丰富的表现空间和展示方位。导示系统图形作用于公共空间中，是帮助识别和指引方向的信息传播系统。放眼望去，导示图形早已渗入到我们生活中的各个领域。识别力表现是导示系统应用的最终目的，同时，图形创意是使导示系统获得较强识别力的基础。图形的识别特性甚至已经超过图形本身的传达作用。当下，图形在识别力方面的含糊不清、诉求不力，降低了导示图形在导视系统中所应有的成效，由于商品同质化、经营手段相似，图形的识别性显得更加重要。标志的内涵能表述本体的属性，，应用在公共空间中的导示图形，往往轻视了环境空间的相关信息，致使设计不够科学，应用上出现不少问题。目前，我国的导示图形应用仍不完善，在公共环境中存在诸多弊端。针对各种现存问题，本文建立在导示图形的符号语义认知分析的基础上，从公共空间导示图形的视知觉建构与公共空间的空间解构两个方面进行分析，采用符号学、视知觉相关理论，对导示图形提出实际应用的原则与方法，通过公共空间的共性分析由物理空间引申到人文空间，从而建立有效的空间秩序。
[Abstract]:The guide system graphics is a set of independent, visual marking system which can guide the direction, indicate the orientation and reveal the nature of the place in the public domain. The guiding figure in the public space environment not only has the function of indicating and guiding, but also has more abundant expressive space and display orientation. The guiding system graphics, acting in the public space, is an information dissemination system that helps to identify and direct the direction. Looking ahead, the guide figure has penetrated into all areas of our lives. The expression of recognition force is the ultimate purpose of the application of the guidance system. At the same time, the graphic creativity is the basis for the guidance system to obtain a strong recognition force. The recognition characteristics of graphics have even exceeded the communication function of the graphics themselves. At present, graphics in the recognition of ambiguity, poor appeal, reduce the guide graphics in the guide system due to the effectiveness of the product homogenization, business means similar, graphics recognition is more important. The connotation of logo can express the attributes of ontology and the guiding figure applied in public space, which often despises the relevant information of environmental space, resulting in the design is not scientific enough, and there are many problems in application. At present, the application of guide graphics in our country is still imperfect, and there are many drawbacks in the public environment. Aiming at the existing problems, this paper, based on the symbolic semantic cognitive analysis of the guide figure, analyzes the visual perception construction of the guiding figure in public space and the spatial deconstruction of the public space, and adopts semiotics. Based on the theory of visual perception, this paper puts forward the principles and methods of practical application of the guiding figure. Through the general analysis of the common space, it is extended from the physical space to the humanistic space, so as to establish an effective spatial order.
【学位授予单位】：湖北工业大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：J51;TU984.113

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