网络搜索“竞价排名”之殇
发布时间：2019-02-23 10:55
【摘要】：正网络搜索中的信息若要靠是否花钱来决定排名先后,则这种排名某种程度上就要当作广告来处理,接受"广告法"的相关制约.随着网络搜索引擎的发展,"有事儿问谷歌百度"已成很多网民的思维定式。但随着一种被称为"竞价排名"的盈利模式被引人网络搜索行业,个别较早采用这一模式的搜索类网站正面临信任危机
[Abstract]:If the information in the Internet search depends on whether or not to spend money to determine the ranking, then this ranking must be treated as advertising to some extent, subject to the relevant constraints of "advertising law". With the development of network search engine, Google Baidu has become the thinking formula of many netizens. But with a profitable model known as "bidding rankings" being introduced into the web search industry, individual search sites that adopted this model earlier are facing a crisis of trust
【作者单位】： 《w沸挛胖芸，
本文编号：2428751
[Abstract]:If the information in the Internet search depends on whether or not to spend money to determine the ranking, then this ranking must be treated as advertising to some extent, subject to the relevant constraints of "advertising law". With the development of network search engine, Google Baidu has become the thinking formula of many netizens. But with a profitable model known as "bidding rankings" being introduced into the web search industry, individual search sites that adopted this model earlier are facing a crisis of trust
【作者单位】： 《w沸挛胖芸，
本文编号：2428751
本文链接：https://www.wllwen.com/kejilunwen/sousuoyinqinglunwen/2428751.html
