莫莫格景区湿地生态旅游资源评价与可持续发展策略研究

发布时间：2018-03-13 23:39

本文选题：莫莫格景区　切入点：湿地生态旅游　出处：《吉林农业大学》2016年硕士论文　论文类型：学位论文

【摘要】：湿地作为地球上重要的生态系统之一,不仅维护着生态环境,同时在促进社会经济发展方面起着重要作用。近年来,随着人们对赖以生存的地球环境逐渐重视,湿地也越来越受各国政府、科研机构和社会各界的广泛关注。生态旅游作为保护湿地的一种形式,也为湿地资源的利用带来了巨大的潜力。莫莫格景区湿地生态旅游资源丰富,但景区开发较晚,经营管理亟待完善。本文利用生态伦理学理论、生态经济学理论、市场供求关系理论、可持续发展理论等生态旅游相关理论作为本文研究的指导思想,以莫莫格景区作为研究对象,分析其湿地生态旅游资源现状,景区发展潜力及问题,提出可行性策略。首先,参照国家旅游资源分类标准,通过实地考察、文献阅读、面谈等方式,在刘慧媛分类法的基础上构建莫莫格景区湿地生态旅游资源分类标准。通过构建的莫莫格景区湿地生态旅游资源分类标准,对目前莫莫格景区湿地生态旅游资源进行分类,将其分为两大类,四大主类,十一大亚类,三十一个基本类型及七十三个资源单体。其中属于亚类中生物景观的旅游单体数量占景区总单体数量的41.0%,比例最大,说明莫莫格景区景观主要以生物景观为主。节庆活动数量较少,可每年开展冰雪旅游节及蒙古族文化展示节等活动。其次,运用层次分析法及问卷调查法,对莫莫格景区湿地生态旅游资源进行定量综合评价。莫莫格景区湿地生态旅游资源总体得分为88.51分,评价结果为优秀,说明其湿地生态旅游资源丰富,开发条件良好,极具发展潜力。其中空气质量、科考价值、水体质量、自然性在二十个因子中得分较高,说明其开展湿地生态旅游活动的自然条件优越。然而知名度、基础设施、可进入性、服务质量等因子得分较低,需要改善与提高。最后,本文利用SWOT分析法总结了莫莫格景区湿地生态旅游发展的五大优势、四大劣势、三大机遇及三大挑战。根据其湿地生态旅游资源分类与评价结果、SWOT分析及市场调研结果,确定莫莫格景区目标市场范围、总体定位、发展目标及五大开发原则。作者针对莫莫格景区湿地生态旅游产品开发、景区管理与经营、社区参与、交通及周边基础设施建设、减少旅游与生态环境之间的矛盾等方面提出基于政府主导与市场导向相结合的可持续发展策略。
[Abstract]:Wetland, as one of the important ecosystems on the earth, not only maintains the ecological environment, but also plays an important role in promoting the social and economic development. As a form of wetland protection, ecotourism has brought great potential for the utilization of wetland resources. However, the development of scenic spots is late, and the management and management of scenic spots need to be improved. This paper uses ecological ethics theory, ecological economics theory, market supply and demand theory, sustainable development theory and so on as the guiding ideology of this study. This paper analyzes the status quo of wetland ecotourism resources, the development potential and problems of the wetland ecotourism resources, and puts forward feasible strategies. Firstly, referring to the national standard of classification of tourism resources, through on-the-spot investigation, the literature is read. On the basis of Liu Huiyuan's classification method, the classification standard of wetland ecotourism resources in Momog scenic area is constructed, and the classification standard of wetland ecotourism resources in Momog scenic area is constructed. This paper classifies the wetland ecotourism resources in Momog scenic area into two categories, four main categories, eleven subclasses, There are 31 basic types and 73 resource monomers, among which the number of tourist monomers belonging to biological landscape occupies 41.0% of the total number of monomers in scenic spots, the proportion of which is the largest. It shows that the main landscape of Moog scenic area is biological landscape. The number of festival activities is relatively small, and the snow and ice tourism festival and Mongolian culture exhibition festival can be carried out every year. Secondly, AHP and questionnaire survey method are used. The quantitative comprehensive evaluation of wetland ecotourism resources in Momoger scenic area shows that the overall score of wetland ecotourism resources is 88.51, and the evaluation result is excellent, which indicates that the wetland ecotourism resources are abundant and the development conditions are good. There is great potential for development. Among them, air quality, scientific value, water quality and naturalness have higher scores among twenty factors, indicating that its natural conditions for carrying out wetland ecotourism activities are superior. However, popularity, infrastructure, accessibility, The quality of service and other factors have low scores, which need to be improved and improved. Finally, this paper summarizes the five advantages and four disadvantages of the development of wetland eco-tourism in Momoger scenic area by using SWOT analysis. According to the classification and evaluation results of wetland ecotourism resources, SWOT analysis and market research results are used to determine the target market scope and overall positioning of Moog scenic spot. The author aims at the development of wetland ecotourism products, the management and management of scenic spots, community participation, transportation and infrastructure construction in the surrounding areas. In order to reduce the contradiction between tourism and ecological environment, the sustainable development strategy based on the combination of government leading and market orientation is put forward.
【学位授予单位】：吉林农业大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：F592.7;X37

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