《时代》周刊封面的建构（2000-2009）

发布时间：2018-01-21 15:39

本文关键词： 《时代》周刊封面报道社会变革媒介环境　出处：《山东大学》2011年硕士论文　论文类型：学位论文

【摘要】：媒体内容并不纯粹是现实世界的反映,而是对现实社会环境的一种有选择性的重现。影响这一选择的因素是多样的,既有当时社会环境的影响,也有媒体自身所处的媒介环境等因素的制约。本文采用定量分析与定性分析相结合的研究方法,通过对《时代》周刊2000年—2009年共计533个封面报道的分析,重点探讨了在西方社会环境下媒体内容与社会变革、媒介环境和媒体定位的关系。通过对《时代》女性封面的分析可以发现《时代》封面关于女性的报道数量在增加,但是报道领域受到局限,报道手法上仍然存在着歧视；《时代》封面有关中国的报道在经历亲蒋反共等时期之后,进入新世纪基本上处于零星出现的状态,并且报道手法也逐渐趋向客观,但仍存在着曲解和怀疑,这和西方媒体一贯残留的冷战思维不无关系；《时代》对伊拉克战争和阿富汗战争的封面报道中明显体现出国家利益的制约作用。在战争的状态下,尤其是在911事件发生以后后,美国媒体无一例外的成为政治军事的喉舌。负面报道是这一时期《时代》有关伊斯兰国家报道的主流。从1928年《时代》第一个年度封面人物的出现至今,《时代》年度人物也出现了很多新的特点,例如随着《时代》意识到历史不再是单个人的历史,越来越多的群体年度人物开始出现,并且年度人物的年龄也趋向于年轻化。综合起来可以发现,《时代》周刊的封面报道受到当时政治、经济,社会环境以及媒体自身环境等的影响,这些因素共同制约了《时代》周刊封面的选择和各类形象的建构。本文的意义在于,首先系统的对《时代》周刊封面报道描绘的社会各方面做了细致的分析,有助于从整体上把握《时代》的内容；其次,通过具体封面类别的分析进一步加深对《时代》封面内容选择的原因解读,以前对《时代》周刊封面的分析大部分是涉及某一具体事件,缺少整体上的归纳总结,本文以新世纪第一个十年《时代》封面为研究对象,分别建构各个类别进行分析,从总体上把握影响《时代》内容的各个因素；最后,对制约《时代》封面内容的因素进行总结,社会环境、国家利益、媒体自身定位等等多重因素共同塑造了《时代》丰富多彩的封面内容。
[Abstract]:Media content is not purely a reflection of the real world, but a selective reappearance of the real social environment. The factors that affect this choice are various and have the influence of the social environment at that time. There are also media itself in the media environment and other factors constraints. This paper adopts the method of quantitative analysis and qualitative analysis to analyze a total of 533 cover reports of time magazine from 2000 to 2009. It focuses on the media content and social change in the western social environment. The relationship between media environment and media orientation. Through the analysis of the female cover of "time", we can find that the number of women coverage on the cover of "time" is increasing, but the field of reporting is limited. There is still discrimination in reporting techniques; After going through the period of pro-Chiang Kai-shek and anti-Communist, the cover of "time" report on China is basically in a state of sporadic appearance in the new century, and the reporting techniques have gradually tended to be objective, but there are still misinterpretations and doubts. This has something to do with the Cold War mentality that has always remained in the Western media; Time's cover coverage of the wars in Iraq and Afghanistan clearly reflects the constraining role of national interests. In the state of war, especially after 9 / 11. The American media have become the mouthpiece of political and military affairs without exception. Negative reports have been the mainstream of the coverage of the Islamic countries during this period. Since 1928, the first cover character of the year has appeared. Time of the year also appeared a lot of new features, for example, as time realized that history is no longer the history of a single person, more and more groups of annual figures began to appear. And the age of the person of the year also tends to be younger. Taken together, it can be found that the cover of time magazine was influenced by the political, economic, social and media environment of that time. These factors restrict the choice of time magazine cover and the construction of all kinds of images. The significance of this paper is that, first of all, a systematic analysis of all aspects of the society described by the cover report of time Weekly is helpful to grasp the content of "time" as a whole; Secondly, through the specific cover category analysis to further deepen the "time" cover content choice reason interpretation, in the past to the "time" magazine cover analysis is mostly related to a specific event. Lack of overall summary, this paper takes the cover of the first decade of the new century as the research object, constructs each category to carry on the analysis separately, grasps each factor which affects the content of "the time" from the overall; Finally, the factors that restrict the cover content of time are summarized. The social environment, the national interest, the orientation of the media and so on have shaped the rich and colorful cover content of the time together.
【学位授予单位】：山东大学
【学位级别】：硕士
【学位授予年份】：2011
【分类号】：G239.712

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