数字出版物阅读对传统阅读的影响研究

发布时间：2018-02-14 23:08

本文关键词： 阅读媒介数字化传统阅读电子阅读器数字化保存　出处：《安徽大学》2013年硕士论文　论文类型：学位论文

【摘要】：当前,出版业正在面临出版机构转企改制,数字化转型、国际化等等多重压力。其中数字化转型是可以直接影响社会大众阅读,也是大众可以直接参与和反馈的一个问题,因为人们的阅读选择实际上无意间在传统出版物与数字出版物之间进行。本文将关注点放在数字化阅读为传统阅读产生带来哪些改变这个问题上,单独从读者本位出发,探讨数字化出版物的阅读对于传统阅读的影响,解释读者在数字出版物和传统出版物之间面临着怎样的选择,主要目的在于为探讨数字出版物与传统出版物两者的地位问题提供新的视角。本文用对比、归纳等方法,站在读者阅读这一行为的角度,完整比较了两种阅读方式的不同,以及数字化阅读对于传统阅读多方面的影响。包括阅读习惯明显改变,阅读群体出现分流、浅阅读现象和微文体盛行、出版业数字化转型、传统阅读的思想性增加新内涵等等。传统阅读与数字阅读的差异体现在阅读主体心理和阅读习惯上的明显差异,阅读载体带来获取信息效果的差异,阅读环境的差异和阅读原理的差异。数字化背景下,传统图书阅读率持续走低,数字阅读已经分流了一部分属于传统阅读范围之内的读者,同时新媒介阅读对于传统媒介阅读已形成冲击之势。究其原因,一是因为数字出版物在很大程度上可以完全取代传统出版物的内容,并且以免费的方式获取,二是年轻一代对于新型阅读方式的需求很大,分流不可避免。同时以微博和刷微博为代表的微文体和浅阅读现象盛行。我们必须看到,浅阅读呈现出快餐化、图文化、通俗化、碎片化等特点,一方面满足了现代人的生活和阅读需求；但另一方面,浅阅读太过于盛行会使得人们在不知不觉中丧失了对于精读文字和深入思索的耐心,造成读写、思考、表达能力的下降。正如柳斌杰2012年在北京国际出版论坛上的讲话中提及的那样,国际出版业进入了真正的、根本性的数字化转型阶段,出版机构在并购中加速向数字化转型,加快传统出版产业结构调整和发展方式转变,大力发展新兴数字出版产业,成为当前国际出版业的共同选择和追求。因此本文将传统出版物向数字化转型这一现象作为数字阅读对于传统阅读的冲击结果是合理可行的。传统出版物数字化转型是一项庞大的工程,本文本着化繁为简的思路,将对这一转型的描述分拆为大众出版领域向数字化阅读转型、学术出版领域的数字化阅读转型和特殊出版领域的数字化阅读转型三个方面。这三个出版领域基本可以概括不同层次的读者和出版物类型,也可以窥见当今出版物数字化的全貌。数字出版物阅读为传统阅读带来了新内涵,表现在：为传统出版物长期保存带来新方法,在珍贵版本的图书保存方面,数字化功勋尤著；为传统阅读的思想性和权威性赋予新内涵,纸质出版物的权威性和公信力是不受数字出版物干扰的；为传统阅读的地位带来新定义,通过阅读纸质出版物,让读者领悟到数字出版的不足之处,更加珍惜传统阅读,在得到一本好书后,将书进行收藏,保留一份传统阅读的情感。
[Abstract]:At present, the publishing industry is facing publishing institutions into enterprises, digital transformation, internationalization and so on. The digital transformation is the multiple pressure can directly affect the public reading, but also can be directly involved in the mass and feedback of a problem, because people reading choice actually inadvertently between traditional publications and digital publications.
This paper will focus on digital reading what changes the problem of traditional reading, separate from the readers' point of view, to explore the digital publication reading of the influence of traditional reading, explaining the readers face how to choose between the digital publication and traditional publication, the main purpose is to provide a new perspective to explore their digital problems publication and traditional publication status.
In this paper, by comparison, induction and other methods, station reading this behavior in the reader's perspective, a complete comparison of two different ways of reading, digital reading and traditional reading for influence in many aspects. Including reading habits change, reading group split, shallow reading phenomenon and micro style popular publishing digital transformation the thought of traditional reading adds new connotation and so on.
The differences between traditional reading and digital reading reflects the obvious differences in the subject of reading psychology and reading habits, reading carrier difference caused information effect, differences in reading environment and reading principle. Under the background of digitalization, traditional book reading rate continued to decline, the number of word reading has diverted some readers within the scope of traditional reading at the same time, the new media reading for traditional media has formed the potential impact of reading. The reason is because the digital publication can completely replace the traditional publication to a great extent, and free access to two, is the younger generation in the new way of reading a great demand. At the same time, the inevitable split style on the micro micro-blog and micro-blog as the representative of the brush and the shallow reading phenomenon prevails. We must see that the shallow reading shows fast, figure culture, popularization, fragmentation etc. On the one hand, it satisfies the needs of modern people's life and reading. On the other hand, shallow reading is too popular, which makes people lose patience with intensive reading and deep thinking, resulting in the decline of reading, writing, thinking and expression.
As mentioned Liu Binjie's 2012 speech in Beijing International Publishing Forum as the international publishing industry has entered a real, fundamental digital publishing institutions in the transition stage, mergers and acquisitions to accelerate the digital transformation, accelerate the transformation of the traditional publishing industry structural adjustment and development mode, vigorously develop new digital publishing industry, and become a common choice the pursuit of the international publishing industry. Therefore the traditional publications to digital transformation is the phenomenon of digital reading is reasonable and feasible for the impact of the traditional reading results. Traditional publications digital transformation is a huge project, this text to simplify the way, will describe the split for the transition to the public the publishing field transition to digital reading, three aspects of digital reading academic publishing in the area of digital reading transformation and special publishing field the three transformation. The publishing field can basically summarize the types of readers and publications at different levels, and can also see the full picture of the digitalization of today's publications.
Digital publication reading of traditional reading brings new connotation, features: for long-term preservation of traditional publication brings new methods in the preservation of precious books, especially digital exploits; give new connotation for the thought and authority of the traditional reading of the authority and credibility of paper publications are not subject to interference of digital publications; bring the new definition of traditional reading position, by reading the paper publications, shortcomings let readers comprehend the digital publishing, cherish the traditional reading, in a book, the book collection, keep a copy of the traditional reading emotion.

【学位授予单位】：安徽大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：G230.7

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