新媒体视角下的《商务英语》出版及教学创新

发布时间：2018-03-05 10:44

本文选题：新媒体　切入点：商务英语　出处：《出版广角》2015年16期 　论文类型：期刊论文

【摘要】：《商务英语》教材是学习商务英语必不可少的专业学习工具,作为教材来讲,其内容应当全面涵盖商务英语的基础知识,专注于商务英语核心技能的培养。在新媒体视角下,原本的商务英语教学模式和课堂授课方式都将发生一系列变化,这既给商务英语教学带来机遇,也带来巨大挑战,如何充分利用新媒体进行商务英语教学改革,培养社会需要的商务英语合格人才是广大图书编写者和教师必须认真思考的问题。本文主要从新媒体视角出发,通过评述《商务英语》的数字化出版,探讨商务英语人才综合能力培养的创新研究。
[Abstract]:Business English is an indispensable tool for learning business English. As a textbook, it should cover the basic knowledge of business English and focus on the cultivation of core business English skills. A series of changes will take place in the original business English teaching mode and classroom teaching method, which brings both opportunities and challenges to business English teaching. How to make full use of new media to carry out business English teaching reform? The cultivation of qualified business English talents needed by the society is a problem which must be seriously considered by book writers and teachers. This paper mainly discusses the digital publication of Business English from the perspective of new media. This paper probes into the innovative research on the cultivation of comprehensive ability of business English talents.
【作者单位】：江西外语外贸职业学院;
【分类号】：H319;F7-4;G239.2

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