传统期刊如何利用互联网思维实现基因裂变

发布时间：2018-03-27 05:39

  本文选题：实现平台　切入点：《黄金时代》　出处：《传媒》2017年18期

【摘要】：正近年来,传统媒体拥抱互联网成为大势所趋,但是真正能运用好"互联网+"模式成功转型和创新发展的传统期刊凤毛麟角。进入新时代,科技不是万能的,但没有科技是万万不能的。从本质上讲,"互联网思维"是观念、思路、方式和手段的系统思维。对于互联网,传统期刊长期的成长基因使其并不能完全理解互联网、不能真正懂得分享与链接、实现平台整合。只有当传统期刊清醒地审视自己,摒弃传统的思维定式,读懂互联网思维,实现自身基
[Abstract]:Just in recent years, the traditional media to embrace the Internet become represent the general trend, but it can really make good use of the "very rare traditional periodical Internet plus" mode transformation and innovation development. In the new era of science and technology is not a panacea, but no technology is absolutely not. Essentially, the Internet thinking is the concept, idea, system thinking the ways and means for the Internet, long-term growth of the traditional periodical gene and can not fully understand the Internet, can not really know how to share and link platform integration. Only when the traditional journals clearly review themselves, abandon the traditional thinking, understand the Internet thinking, to realize their own base

【作者单位】： 黄金时代杂志社;
【分类号】：G237.5
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本文编号：1670267