让党报头版头条“活”起来

发布时间：2018-03-27 19:18

本文选题：定海神针　切入点：党报改革　出处：《新闻战线》2017年15期

【摘要】：正头版头条是报纸传递价值的主要阵地,是彰显风格的窗口,是一张报纸的"灵魂",在提升报纸竞争力、扩大影响力方面,头版头条具有举足轻重的地位和"定海神针"的作用。在媒介市场竞争日益激烈的背景下,党报改革应该尝试从头版头条突破,让头条真正重起来、深起来、活起来。选择标准自2016年以来,聊城日报牢牢坚持政治家办报的方向,遵循新闻传播规律,以围绕中心、服务大局为前提做好主流新闻的报
[Abstract]:The front page is the main position for newspapers to deliver value, the window to show their style, the "soul" of a newspaper, in terms of enhancing the competitiveness of newspapers and expanding their influence. Headliners have a pivotal position and the role of "Dinghai God Needle." against the background of increasingly fierce competition in the media market, the reform of the party newspaper should try to break through the headlines and make the headlines truly heavy and deep. Since 2016, Liaocheng Daily has firmly adhered to the direction of running newspapers by politicians, followed the law of news dissemination, and made a good report of mainstream news on the premise of centering around the center and serving the overall situation.
【作者单位】：聊城报业传媒集团党委;聊城报业传媒集团办公室;
【分类号】：G213

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