数字化背景下儿童有声阅读的产业图谱
发布时间:2018-05-27 02:08
本文选题:儿童有声阅读 + 儿童有声书 ; 参考:《出版广角》2017年19期
【摘要】:21世纪以来,基于移动互联网、云存储、大数据等技术手段,儿童有声阅读产业不断发展壮大。其图谱可以划分为五个部分:内容提供方、内容制作方、渠道发行方、数字终端制造方和用户,优质IP和渠道用户形成了该产业的核心竞争力。儿童有声阅读产业若想不断发展壮大,应优化市场结构,加强优质内容的生产制作,并不断创新媒体技术。
[Abstract]:Since the 21st century, based on mobile Internet, cloud storage, big data and other technical means, children's audible reading industry has been growing. The map can be divided into five parts: content provider, content producer, channel distributor, digital terminal manufacturer and user, high quality IP and channel user forming the core competitiveness of the industry. If the children's audible reading industry wants to grow, it should optimize the market structure, strengthen the production of high-quality content, and innovate the media technology.
【作者单位】: 沈阳师范大学文学院;清华大学新闻与传播学院;
【分类号】:G230.7
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本文编号:1939940
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