坚持一个统领,打造三型集团

发布时间：2018-06-26 08:09

本文选题：主流出版 + 数字融合　；参考：《中国编辑》2017年12期

【摘要】：文章在习近平总书记"坚定文化自信,推动社会主义文化繁荣兴盛"思想指导下,分析了中国出版集团如何将自身打造成主流出版集团、数字融合集团以及国际传播集团。在主流出版方面,坚持正确的出版方向,做强做优主题出版,努力构建出版物的国家知识体系,并持续打造精品好书;在数字融合方面,在加强数字版权资源建设、提升重点项目运营水平的同时,加大了体制机制的创新力度;在国际传播方面,通过立足"两大"话题、破解翻译难题、抓好"三进"渠道、推进"中国书架"项目等措施,来提升国际传播力,讲好中国故事。
[Abstract]:Under the guidance of General Secretary Xi Jinping's thought of "strengthening Cultural confidence and promoting the Prosperity of Socialist Culture", this paper analyzes how the Chinese Publishing Group can build itself into a mainstream publishing group, a digital fusion group and an international communication group. In mainstream publishing, we should adhere to the correct direction of publishing, make efforts to build a national knowledge system of publications, and continue to build quality and good books; in terms of digital integration, we should strengthen the construction of digital copyright resources. While upgrading the operation level of key projects, it has increased the innovation of the system and mechanism; in international communication, measures have been taken to solve translation problems, to grasp the "three entry" channels, and to promote the "China bookshelf" project by basing itself on the "two major" topics. To enhance the international communication power, tell a good story about China.
【作者单位】：中国出版集团公司;
【分类号】：G239.2

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