从期刊群到产品群:卓众出版的集群化发展
发布时间：2018-07-26 09:22
【摘要】：正20多年以来,正是由于坚持走刊群路线,卓众出版获得了超过行业平均水平的发展速度,从一家仅仅出版两本涉农期刊、年收入不足百万元的二级出版单位发展成为旗下拥有多个刊群、年收入逾两亿元的科技报刊出版集团。
[Abstract]:For more than 20 years, it is precisely because of adhering to the line of magazine group that Zhuozhong Publishing has achieved a development rate higher than the average level of the industry. From one publication to only two agricultural periodicals, The secondary publishing unit, which earns less than 1 million yuan a year, has developed into a technology publishing group with more than 200 million yuan in revenue.
【作者单位】： 北京卓众出版有限公司;
【分类号】：G239.2
本文编号：2145566
[Abstract]:For more than 20 years, it is precisely because of adhering to the line of magazine group that Zhuozhong Publishing has achieved a development rate higher than the average level of the industry. From one publication to only two agricultural periodicals, The secondary publishing unit, which earns less than 1 million yuan a year, has developed into a technology publishing group with more than 200 million yuan in revenue.
【作者单位】： 北京卓众出版有限公司;
【分类号】：G239.2
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