图书生产过程中风险因素的分析与控制研究
发布时间：2018-10-08 08:03
【摘要】：在图书市场激烈竞争的今天,出版业也必然要像其他行业一样,经历优胜劣汰的市场竞争原则。因此,各出版企业想要在日益激烈的环境中生存、发展,就必须构建自身的核心优势,重视出版全过程、各环节的精细管理,尤其是对图书生产过程中可能发生的风险事件进行第一时间的识别并采取有效的控制措施,即是对图书的生产活动进行风险管理,已成为出版企业管理内容的重中之重。 目前对企业风险管理的研究还不够成熟,对生产风险的研究则刚刚起步。特别在图书生产方面,图书生产过程中的风险研究更是凤毛麟角。有些学者只是根据自身专业领域对图书生产过程中的某个组成要素进行了针对性的研究,缺乏系统性的论述。在图书生产实际中,一方面,图书生产既是工艺制作过程,又是文化生成过程,对图书生产过程的监管与实时控制是出版企业节约成本、增加经营利润的关键渠道。另一方面,传统出版企业还面临着网络与数字出版等媒体抢占市场份额的冲击与挑战。此外,图书在生产过程中造成的纸张浪费、装帧印制不合理、编辑校对质量差等问题都迫切需要出版企业及时识别并有效控制图书生产过程中产生的风险。 本文以生产管理学、项目管理理论和风险管理的基本理论为指导,从我国当前出版企业的实际生产情况出发,运用因果分析法和检查表法识别目前出版企业在图书生产过程中可能会遇到的各种风险,并对其进行了详细分析,同时,也对图书生产过程中风险的控制提出了建设性意见,如建立健全风险管理体系、加强风险意识,从图书生产的成本控制、质量控制和进度控制三个方面来探讨图书在制作过程中的风险控制策略。 本文由四个部分组成： 第一部分为选题研究背景,主要涵盖了风险与风险管理、生产风险与管理、图书生产过程风险与管理的研究现状,针对当前我国出版企业在图书生产过程中存在的风险提出问题,确立了本文的研究内容和研究方法。 第二部分,将风险管理、生产运作管理和项目管理的相关理论知识结合起来,交叉分析图书在生产过程中风险产生的原因和根源,总结目前图书在生产过程中可能遇到的各种风险并进行了分类阐述。 第三部分,利用项目风险管理的基本理论知识,运用因果分析法和检查表法对图书生产过程中的风险进行了识别。同时,还通过层次分析法和主观评分法对图书生产过程中的风险因素进行量化分析,并予以综合评价。 第四部分,针对出版企业在图书生产活动的实际,提出了风险控制战略,如建立健全风险管理体系、加强风险意识以及从图书生产的成本控制、质量控制和进度控制三个方面来详细探讨具体的控制措施。
[Abstract]:With the fierce competition in the book market, the publishing industry must experience the competition principle of survival of the fittest like other industries. Therefore, if every publishing enterprise wants to survive and develop in the increasingly fierce environment, it must construct its own core advantages, attach importance to the whole process of publishing and the fine management of each link. In particular, it is the most important for publishing enterprises to identify the risk events that may occur in the process of book production and take effective control measures, that is, to manage the risk of the production activities of books. At present, the research on enterprise risk management is not mature enough, but the research on production risk is just beginning. Especially in the book production, the risk study in the book production process is even rarer. Some scholars only study some constituent elements in the process of book production according to their own professional field, but lack systematic discussion. In the practice of book production, on the one hand, book production is not only a process of craft production, but also a process of culture generation. The supervision and real-time control of the process of book production is the key channel for publishing enterprises to save costs and increase operating profits. On the other hand, traditional publishing enterprises also face the impact and challenge of media such as network and digital publishing. In addition, the waste of paper caused by the production of books, unreasonable binding and printing, poor quality of editing and proofreading are all urgent needs of publishing enterprises to identify and effectively control the risks in the process of book production. Guided by the basic theories of production management, project management and risk management, this paper proceeds from the actual production situation of our country's current publishing enterprises. Using causality analysis method and check table method to identify various kinds of risks that publishing enterprises may encounter in the course of book production, and analyze them in detail. At the same time, it also puts forward constructive suggestions on the control of risks in the course of book production. Such as establishing and perfecting the risk management system, strengthening the risk consciousness, discussing the risk control strategy in the course of making books from three aspects: the cost control, the quality control and the progress control of the book production. This paper is composed of four parts: the first part is the research background of the topic, including risk and risk management, production risk and management, risk and management of book production process. In view of the problems existing in the process of book production in Chinese publishing enterprises, the research contents and methods of this paper are established. The second part combines the theory knowledge of risk management, production operation management and project management, and analyzes the causes and causes of risk in the process of production. This paper summarizes the various risks that may be encountered in the production process of books at present and makes a classification and exposition. The third part uses the basic theory knowledge of project risk management to identify the risk in the course of book production by using causality analysis method and check table method. At the same time, the risk factors in the process of book production are analyzed quantitatively by AHP and subjective scoring method, and the comprehensive evaluation is given. In the fourth part, aiming at the actual situation of publishing enterprises in book production, the paper puts forward the risk control strategy, such as establishing and perfecting risk management system, strengthening risk consciousness and controlling the cost of book production. Quality control and schedule control to discuss the specific control measures in detail.
【学位授予单位】：武汉理工大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：G231
本文编号：2256029
[Abstract]:With the fierce competition in the book market, the publishing industry must experience the competition principle of survival of the fittest like other industries. Therefore, if every publishing enterprise wants to survive and develop in the increasingly fierce environment, it must construct its own core advantages, attach importance to the whole process of publishing and the fine management of each link. In particular, it is the most important for publishing enterprises to identify the risk events that may occur in the process of book production and take effective control measures, that is, to manage the risk of the production activities of books. At present, the research on enterprise risk management is not mature enough, but the research on production risk is just beginning. Especially in the book production, the risk study in the book production process is even rarer. Some scholars only study some constituent elements in the process of book production according to their own professional field, but lack systematic discussion. In the practice of book production, on the one hand, book production is not only a process of craft production, but also a process of culture generation. The supervision and real-time control of the process of book production is the key channel for publishing enterprises to save costs and increase operating profits. On the other hand, traditional publishing enterprises also face the impact and challenge of media such as network and digital publishing. In addition, the waste of paper caused by the production of books, unreasonable binding and printing, poor quality of editing and proofreading are all urgent needs of publishing enterprises to identify and effectively control the risks in the process of book production. Guided by the basic theories of production management, project management and risk management, this paper proceeds from the actual production situation of our country's current publishing enterprises. Using causality analysis method and check table method to identify various kinds of risks that publishing enterprises may encounter in the course of book production, and analyze them in detail. At the same time, it also puts forward constructive suggestions on the control of risks in the course of book production. Such as establishing and perfecting the risk management system, strengthening the risk consciousness, discussing the risk control strategy in the course of making books from three aspects: the cost control, the quality control and the progress control of the book production. This paper is composed of four parts: the first part is the research background of the topic, including risk and risk management, production risk and management, risk and management of book production process. In view of the problems existing in the process of book production in Chinese publishing enterprises, the research contents and methods of this paper are established. The second part combines the theory knowledge of risk management, production operation management and project management, and analyzes the causes and causes of risk in the process of production. This paper summarizes the various risks that may be encountered in the production process of books at present and makes a classification and exposition. The third part uses the basic theory knowledge of project risk management to identify the risk in the course of book production by using causality analysis method and check table method. At the same time, the risk factors in the process of book production are analyzed quantitatively by AHP and subjective scoring method, and the comprehensive evaluation is given. In the fourth part, aiming at the actual situation of publishing enterprises in book production, the paper puts forward the risk control strategy, such as establishing and perfecting risk management system, strengthening risk consciousness and controlling the cost of book production. Quality control and schedule control to discuss the specific control measures in detail.
【学位授予单位】：武汉理工大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：G231
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