老年期刊如何做出老年读者的“可口饭”——以《老人春秋》的实践为例
发布时间：2018-12-07 17:38
【摘要】：老年读者有老年读者的心理特点,老年人有老年人的生活追求,老年期刊如何把好老年读者的"脉",做出老年朋友称心、放心、"营养丰富"的"可口饭",《老人春秋》杂志在20多年的办刊实践中做了多方面的探索和努力,以贴心、实用、可信、周到的内容和服务赢得了老年读者的心,同时也收获了丰厚的市场回报。
[Abstract]:The elderly readers have the psychological characteristics of the elderly readers, the elderly have the life pursuit of the elderly, how to make the "network" of the good elderly readers, make the elderly friends satisfied, rest assured, "nutritious" delicious rice ", The Spring and Autumn of the elderly magazine has made many explorations and efforts in the practice of running a magazine for more than 20 years. It has won the hearts of the elderly readers with its intimate, practical, credible and thoughtful contents and services, and at the same time it has gained a rich market return.
【作者单位】： 老人春秋杂志社;
【分类号】：G237.5
，
本文编号：2367583
[Abstract]:The elderly readers have the psychological characteristics of the elderly readers, the elderly have the life pursuit of the elderly, how to make the "network" of the good elderly readers, make the elderly friends satisfied, rest assured, "nutritious" delicious rice ", The Spring and Autumn of the elderly magazine has made many explorations and efforts in the practice of running a magazine for more than 20 years. It has won the hearts of the elderly readers with its intimate, practical, credible and thoughtful contents and services, and at the same time it has gained a rich market return.
【作者单位】： 老人春秋杂志社;
【分类号】：G237.5
，
本文编号：2367583
本文链接：https://www.wllwen.com/shekelunwen/chubanfaxing/2367583.html
