季度荐书:“互联网下半
发布时间：2019-01-21 20:56
【摘要】：之所以要向《中国记者》的读者推荐这样一个书单,主要有三个原因:第一,互联网业界逐渐达成了一个共识:互联网的业态特性已经发生了根本性的转变,用一个词来概括,就是"互联网下半场";第二,传统媒体从饱受互联网冲击,到两者相互融合,现在已经探索出一些门道,更需要及时认知到互联网正在发生的重大转变。第三,我本人在不同形态的媒体工作多年,同时又密切关注互联网的发展变化。最近,中国人民大学出版社出版了我的一本新书《互联网商业的下半场:打造以人性为圆心、以科技为半径的商业模式》。这是我最近两年思考与研究的成果,可以为媒体决策者提供参考,所以不顾王婆卖瓜之嫌,为大家提供了这样一份主题书单。
[Abstract]:There are three main reasons why it is necessary to recommend such a book list to the readers of "China reporters". First, the Internet industry has gradually reached a consensus that the characteristics of the Internet's business form have undergone a fundamental change, which can be summed up in one word. Is "the second half of the Internet"; Second, the traditional media from the impact of the Internet, to the integration of the two, has now explored some ways, more timely need to recognize the Internet is undergoing a major change. Third, I have worked in different forms of media for many years, while closely watching the development of the Internet. Recently, Renmin University of China Press published my new book, second half of Internet Commerce: building a Business Model with Human Nature as its Center and Technology as its Radius. This is the result of my thinking and research in the last two years, which can provide a reference for media decision-makers. Therefore, despite the suspicion of Wang Po selling melons, I have provided you with such a list of books on the subject.
【分类号】：G236
，
本文编号：2413031
[Abstract]:There are three main reasons why it is necessary to recommend such a book list to the readers of "China reporters". First, the Internet industry has gradually reached a consensus that the characteristics of the Internet's business form have undergone a fundamental change, which can be summed up in one word. Is "the second half of the Internet"; Second, the traditional media from the impact of the Internet, to the integration of the two, has now explored some ways, more timely need to recognize the Internet is undergoing a major change. Third, I have worked in different forms of media for many years, while closely watching the development of the Internet. Recently, Renmin University of China Press published my new book, second half of Internet Commerce: building a Business Model with Human Nature as its Center and Technology as its Radius. This is the result of my thinking and research in the last two years, which can provide a reference for media decision-makers. Therefore, despite the suspicion of Wang Po selling melons, I have provided you with such a list of books on the subject.
【分类号】：G236
，
本文编号：2413031
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