基于微信功能的期刊发展研究
发布时间：2019-03-25 18:32
【摘要】：随着微信功能的不断增强,除了个人用户,很多企业也入驻微信平台,期刊也不例外。文章从微信功能的角度出发,对期刊利用微信传播所具有的优势和劣势进行分析,提出期刊利用微信发展的应对策略,促使期刊利用微信传播来占领日益增加的网络读者市场。
[Abstract]:With the unceasing enhancement of WeChat function, many enterprises are also stationed on WeChat platform, besides individual users, and periodicals are no exception. From the point of view of WeChat function, this paper analyzes the advantages and disadvantages of journal using WeChat communication, and puts forward the countermeasures of using WeChat to promote periodicals to use WeChat to occupy the increasing market of network readers.
【作者单位】： 沈阳农业大学出版部;
【分类号】：G237.5
，
本文编号：2447207
[Abstract]:With the unceasing enhancement of WeChat function, many enterprises are also stationed on WeChat platform, besides individual users, and periodicals are no exception. From the point of view of WeChat function, this paper analyzes the advantages and disadvantages of journal using WeChat communication, and puts forward the countermeasures of using WeChat to promote periodicals to use WeChat to occupy the increasing market of network readers.
【作者单位】： 沈阳农业大学出版部;
【分类号】：G237.5
，
本文编号：2447207
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