聚沙可成塔,集腋方为裘——《外教社中国文化汉外对照丛书》的出版暨启示
发布时间:2019-04-10 11:54
【摘要】:《外教社中国文化汉外对照丛书》是上海外语教育出版社的一个品牌书系、畅销书系,自出版以来,取得了社会效益与经济效益俱佳的不俗业绩。论文回溯整个出版历程,探讨本套书的些许成功之处,希冀总结出若干规律性的东西,俾对今后有志于此的出版界人士有所助益。
[Abstract]:As a brand book department and best-selling department of Shanghai Foreign language Education Press, Foreign Education Society of China has achieved excellent achievements in both social and economic benefits since its publication. This paper reviews the whole publishing process, discusses some of the success of this set of books, and hopes to sum up some regular things, so as to be helpful to the publishers who wish to do so in the future.
【作者单位】: 上海外语教育出版社;
【分类号】:G237.9
[Abstract]:As a brand book department and best-selling department of Shanghai Foreign language Education Press, Foreign Education Society of China has achieved excellent achievements in both social and economic benefits since its publication. This paper reviews the whole publishing process, discusses some of the success of this set of books, and hopes to sum up some regular things, so as to be helpful to the publishers who wish to do so in the future.
【作者单位】: 上海外语教育出版社;
【分类号】:G237.9
【参考文献】
相关期刊论文 前3条
1 庄智象;;二十一世纪卖的就是品牌——出版社品牌建设的若干思考[J];编辑学刊;2009年06期
2 何明星;;中国文化对外翻译出版60年[J];出版发行研究;2013年06期
3 张威;;我国翻译研究现状考察——基于国家社科基金项目(2000-2013)的统计与分析[J];外语教学与研究;2015年01期
【共引文献】
相关期刊论文 前10条
1 储小e,
本文编号:2455775
本文链接:https://www.wllwen.com/shekelunwen/chubanfaxing/2455775.html