中国儿童文学图书“走出去”的障碍与主要策略
发布时间:2019-04-12 06:53
【摘要】:近年来,在“中国图书对外推广计划”的推动下,中国图书“走出去”开始获得长足的发展。然而,颇让人遗憾的是,在版权贸易当中,被认为最具“走出去”潜力的儿童文学图书——中国的原创儿童文学图书一直不温不火,而来自欧美等国和日本、韩国的引进版儿童文学图书却占据着我国儿童文学图书市场上的半壁江山。这种巨大的反差,相较于少儿图书出版市场当前的大繁荣大发展的整体形势而言,实在让人不容乐观。当前,总体上,关于中国文化、中国图书“走出去”的各种研究不胜枚举,而之于各个不同门类、不同题材图书的“走出去”仍然比较欠缺,关于儿童文学图书“走出去”的研究也概莫能外。 在本文中,笔者尝试从中国儿童文学“走出去”的意义和优势着手,结合我国儿童文学图书出版的整体发展情况以及中国儿童文学图书“走出去”的艰巨性和严峻性的现状,指出本土原创儿童文学图书方面出版者和创作者所存在的主要问题,即功利、浮躁的商业化运作导致的人文关怀缺失,所造成的选题创新和“儿童本位”创作意识不足已经成为中国儿童文学图书“走出去”的障碍。最后,在上述分析的基础上,从国家层面、出版者和创作者三个层面,有针对性地对促进中国儿童文学图书“走出去”的主要策略,如国家政策和资金资助扶持力度、出版机构的重视和作为以及创作者的创作理念等,进行了较为深入的论述和剖析。
[Abstract]:In recent years, with the promotion of China's book promotion program, China's book "going out" began to get considerable development. However, it is quite regrettable that, in copyright trade, the original children's literature books in China, which are considered to have the most "going out" potential, have always been tepid, but come from Europe, the United States, and other countries, as well as Japan. The imported edition of children's literature books in South Korea occupies half of the children's literature books market in China. This huge contrast, compared with the current children's book publishing market prosperity and development of the overall situation, it is not optimistic. At present, on the whole, there are numerous studies on "going out" of Chinese books on Chinese culture, but there is still a lack of "going out" of books of different subjects in different categories. There is no exception to the study of children's literature books "going out". In this paper, the author tries to start with the significance and advantage of "going out" in Chinese children's literature, combining with the overall development of children's literature book publishing in China and the present situation of the arduous and severe nature of Chinese children's literature book "going out". It points out that the main problems existing in the publishers and creators of native original children's literature books are utilitarian and impetuous commercial operation, which leads to the loss of humanistic care. The innovation of topic selection and the lack of consciousness of "children's standard" have become the obstacles of "going out" in Chinese children's literature books. Finally, on the basis of the above analysis, from the national level, publishers and creators three levels, targeted to promote the Chinese children's literature books "go out" the main strategies, such as the state policy and financial support strength, The emphasis and action of the publishing institutions and the creative ideas of the creators are discussed and analyzed in depth.
【学位授予单位】:广西大学
【学位级别】:硕士
【学位授予年份】:2011
【分类号】:G239.26
本文编号:2456796
[Abstract]:In recent years, with the promotion of China's book promotion program, China's book "going out" began to get considerable development. However, it is quite regrettable that, in copyright trade, the original children's literature books in China, which are considered to have the most "going out" potential, have always been tepid, but come from Europe, the United States, and other countries, as well as Japan. The imported edition of children's literature books in South Korea occupies half of the children's literature books market in China. This huge contrast, compared with the current children's book publishing market prosperity and development of the overall situation, it is not optimistic. At present, on the whole, there are numerous studies on "going out" of Chinese books on Chinese culture, but there is still a lack of "going out" of books of different subjects in different categories. There is no exception to the study of children's literature books "going out". In this paper, the author tries to start with the significance and advantage of "going out" in Chinese children's literature, combining with the overall development of children's literature book publishing in China and the present situation of the arduous and severe nature of Chinese children's literature book "going out". It points out that the main problems existing in the publishers and creators of native original children's literature books are utilitarian and impetuous commercial operation, which leads to the loss of humanistic care. The innovation of topic selection and the lack of consciousness of "children's standard" have become the obstacles of "going out" in Chinese children's literature books. Finally, on the basis of the above analysis, from the national level, publishers and creators three levels, targeted to promote the Chinese children's literature books "go out" the main strategies, such as the state policy and financial support strength, The emphasis and action of the publishing institutions and the creative ideas of the creators are discussed and analyzed in depth.
【学位授予单位】:广西大学
【学位级别】:硕士
【学位授予年份】:2011
【分类号】:G239.26
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