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社交媒体时代学术期刊管理的变与不变

发布时间:2019-08-03 07:07
【摘要】:社交媒体时代信息传播的的特征是快速、互动、碎片化,而传统学术期刊的优势在于专业的编辑人员和有深度有质量的内容。在社交媒体环境下,学术期刊需要构建新的出版生态,以满足自身的发展以及读者和用户的需求。因此,对于我国8000多种学术期刊来说,一方面将面临更多的抉择和改变才能适应社交媒体发展的要求;另一方面,作为一种特殊的出版群体,面对纷繁错杂的社交媒体发展,也不能随波逐流,要坚守学术期刊的本质。对社交媒体时代学术期刊管理的变与不变的考察,对学术期刊的办刊具有现实意义。
[Abstract]:In the era of social media, the characteristics of information dissemination are fast, interactive and fragmented, while the advantages of traditional academic journals lie in professional editors and in-depth and quality content. In the social media environment, academic journals need to build a new publishing ecology to meet their own development and the needs of readers and users. Therefore, for more than 8000 kinds of academic journals in our country, on the one hand, we will face more choices and changes in order to adapt to the requirements of the development of social media; on the other hand, as a special publishing group, in the face of the numerous and complicated development of social media, we should not follow the trend, and we should adhere to the essence of academic journals. The investigation of the change and invariance of the management of academic periodicals in the era of social media is of practical significance to the running of academic journals.
【作者单位】: 重庆工商大学学术期刊社;
【基金】:教育部人文社科研究项目“我国学术期刊与社交网络融合发展研究”(15YJC860045)
【分类号】:G237.5

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