环境群体性事件舆情分析及应对策略研究

发布时间：2018-05-30 17:09

本文选题：环境污染 + 群体性事件　；参考：《内蒙古大学》2017年硕士论文

【摘要】：现如今我国正处在社会转型时期,经济高速发展,城市化、工业化水平不断提高,与此同时经济发展和环境保护彼此间的矛盾也越来越尖锐。另一方面,公民意识不断觉醒、环保意识不断提高,使得环境问题得到前所未有的重视。近些年因环境问题引发的群体性事件日益增多,致使环境污染问题不仅影响生态文明,还严重威胁社会稳定、阻碍社会发展。本文在明确环境群体性事件的概念界定和充分了解掌握舆情基本理论的基础上,根据参与人数(百人以上)、舆情热度(新闻报道数量、评论数量、转载量等)选取整理了 2005年至2016年上半年因环境问题诱发的较为典型的较大规模群体性事件。通过对样本的梳理归类,总结归纳出该类型事件在舆情传播上的特点:传播主体及内容的多元化、传播前期的隐蔽性与可控性、传播过程中的形态突变性、情绪化与群体极化性。以具体案例分析舆情构成要素及生成演化的过程,在此基础上发现环境群体性事件舆情应对中存在着政府事前疏于监管,事后信息发布不及时,缺乏危机管理经验;传统媒体引导力不足,缺乏有效交流平台,舆情引导方式单一;公众环保知识匮乏的问题,有针对性地提出应对策略和可行性建议,最终为促进环境保护、化解矛盾提供巨大的帮助和启示。
[Abstract]:At present, our country is in the period of social transformation, with the rapid development of economy, urbanization and the increasing level of industrialization. At the same time, the contradiction between economic development and environmental protection is becoming more and more acute. On the other hand, the awareness of citizens and environmental protection is constantly raised, which makes environmental problems receive unprecedented attention. In recent years, the group events caused by environmental problems are increasing day by day. As a result, environmental pollution not only affects ecological civilization, but also seriously threatens social stability and hinders social development. Based on a clear definition of the concept of environmental mass events and a full understanding of the basic theory of public opinion, according to the number of participants (more than 100 people, public opinion heat (number of news reports, number of comments), The typical mass events caused by environmental problems from 2005 to the first half of 2016 were selected. Through combing and classifying the samples, this paper summarizes the characteristics of this type of events in the dissemination of public opinion: the diversity of the subject and content of communication, the concealment and controllability in the early stage of communication, and the form mutation in the process of communication. Emotional and group polarization. On the basis of analyzing the elements of public opinion and the process of formation and evolution with specific cases, it is found that in the public opinion response to environmental mass events, the government neglects the supervision beforehand, the information release after the event is not timely, and the crisis management experience is lacking. The traditional media have insufficient guiding power, lack of effective communication platform, single mode of guiding public opinion; the problem of the lack of public environmental protection knowledge, targeted to put forward countermeasures and feasible suggestions, in order to promote environmental protection, Resolving contradictions provides great help and inspiration.
【学位授予单位】：内蒙古大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G206

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