手机媒体的思想政治教育功能研究

发布时间：2018-04-08 14:00

本文选题：思想政治教育　切入点：手机媒体　出处：《长沙理工大学》2014年硕士论文

【摘要】：手机媒体作为思想政治教育一个新的载体,其强势的传播能力,已渗透到社会生活的每一个角落,媒体信息的传播深刻影响着人们的世界观、人生观和价值观。同时我们也必须看到手机媒体作为思想信息传播的载体,犹如一把双刃剑,一方面,它丰富了思想政治教育的内涵。手机媒体通过建立一个平等、自愿交流的平台,扩大了社会主流价值观建设与引导力,保持了思想政治教育的时代性与活力,对创造良好的社会道德起着重要作用。另一方面,手机媒体的非主流意识形态信息对人们的世界观、人生观和价值观也带来了冲击,耗散了思想政治教育的功能。因此充分利用手机媒体,围绕自身的功能承载开展思想政治教育工作,主动占领网络宣传阵地,使我国主流价值观得到传播,使思想政治教育理论得到深化,将对思想政治教育学科产生重要意义。思想政治教育的功能是思想政治教育的本质的外在表现,是实现思想政治教育价值的基础。本文研究认为：手机媒体在发挥其功能方面具有自身的独特性,主要表现为：宣传、教育、引导、服务和预防五大功能。同时运用列宁主义的灌输理论、思想政治教育隐性教育理论、毛泽东意识形态阵地“占领论”以及党的创新理论对媒体新论断等理论基础,对手机媒体思想政治教育功能进行了研究,提出了手机媒体思想政治教育功能发挥应坚持的三个原则,即核心价值观主导原则、“三贴近”工作原则,产品与时俱进原则。同时也归纳出手机媒体的思想政治教育作用表现的四个方面：拓展了思想政治教育的时空性、增加了思想政治教育的鲜活性、创新了思想政治教育的新载体以及扩大了文化建设与发展新视角.最后针对性地提出了实现手机媒体的思想政治教育功能路径：以社会主义核心价值观为灵魂；推进手机媒体自身建设；设计与时俱进的新产品；构建个人和谐与媒体和谐。
[Abstract]:Mobile media as a new carrier of ideological and political education, its strong communication ability, has penetrated into every corner of social life, the dissemination of media information has a profound impact on people's world outlook, outlook on life and values.At the same time, we must also see mobile media as the carrier of ideological information dissemination, like a double-edged sword, on the one hand, it enriches the connotation of ideological and political education.By establishing a platform of equal and voluntary communication, mobile media expands the construction and guidance of social mainstream values, maintains the epoch and vitality of ideological and political education, and plays an important role in creating good social morality.On the other hand, the non-mainstream ideological information of mobile media also impacts people's world outlook, outlook on life and values, and dissipates the function of ideological and political education.Therefore, we should make full use of mobile media, carry out ideological and political education work around their own function, take the initiative to occupy the propaganda position on the network, spread the mainstream values of our country, and deepen the theory of ideological and political education.It will be of great significance to the subject of ideological and political education.The function of ideological and political education is the external manifestation of the essence of ideological and political education and the basis of realizing the value of ideological and political education.In this paper, the author holds that mobile media has its own unique function, which is characterized by five functions: propaganda, education, guidance, service and prevention.At the same time, it uses Leninist indoctrination theory, ideological and political education recessive education theory, Mao Zedong's ideological position "occupation theory" and the party's innovative theory to the new theory of media, etc.This paper studies the function of mobile phone media's ideological and political education, and puts forward three principles that should be adhered to in the function of mobile phone media's ideological and political education, that is, the guiding principle of core values, the principle of "three close to" and the principle of keeping pace with the times of products.At the same time, it also sums up four aspects of the function of ideological and political education in mobile media: it expands the space-time character of ideological and political education, and increases the fresh activity of ideological and political education.It innovates the new carrier of ideological and political education and expands the new visual angle of cultural construction and development.Finally, it puts forward the functional path of realizing the ideological and political education of mobile media: taking the socialist core values as the soul; promoting the mobile media's own construction; designing new products with the times; constructing personal harmony and media harmony.
【学位授予单位】：长沙理工大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：D64

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