基于公共文化空间视角的上海市博物馆旅游发展研究

发布时间：2018-02-01 02:38

本文关键词： 博物馆旅游公共文化空间上海市博物馆　出处：《复旦大学》2010年博士论文　论文类型：学位论文

【摘要】： 博物馆旅游是城市旅游发展的重要组成部分,从全球范围来看,以欧美国家为代表,已经形成众多闻名于世的博物馆旅游品牌。我国的博物馆旅游发展正处于一个重要的转型时期,目前的突出问题是如何激活博物馆的旅游价值,并形成旅游产品的核心吸引力,从而实现博物馆在旅游产业发展体系中的重要作用。上海市博物馆的发展规模与建设水平处于国内领先地位,迄今为止,已经形成综合类、历史类、艺术类、科学类、人物类、行业类、高校类等丰富的博物馆资源类型,博物馆旅游开发在全国范围内也具有一定的示范效应。本文以公共文化空间作为研究视角,结合上海市博物馆旅游发展现状与存在问题,对上海市博物馆旅游产品开发、博物馆旅游文化产业发展和博物馆旅游公共管理机制等内容进行了探讨与研究。本文第一章考查了国内外博物馆旅游的研究成果和典型案例。以相关文献为基础,本文首先探讨了国外博物馆旅游的研究概况,并从博物馆旅游功能定位、旅游产品开发、旅游产业发展等方面对其学术成果进行了综述；其次,本文从发端、深入和细分三个阶段探讨了国内博物馆旅游研究的基本情况。此外,本文还分析了国内外博物馆旅游开发的典型案例,从中总结出博物馆旅游的发展经验和存在问题,并以此作为本文研究的现实基础。本文第二章主要探讨了博物馆公共文化空间的旅游属性。首先,对研究的基本视角——公共文化空间的概念、类型与特征进行了分析,并进一步阐释了博物馆公共文化空间的内涵与特点；其次,主要从两个方面分析了博物馆公共文化空间的旅游属性,一方面,博物馆作为公共文化空间,其旅游产品具有公共产品的特点,另一方面,博物馆公共文化空间形成了以文化展示为核心的旅游功能,体现出巨大的旅游开发价值。本文第三章综合分析了上海市博物馆旅游发展的现状与问题。本文选取上海市博物馆作为实证研究对象,分析内容主要包括四个方面：一是上海市博物馆旅游发展总体情况与旅游产品开发现状；二是上海市博物馆旅游发展存在的突出问题；三是上海市博物馆旅游市场调查分析；四是上海市博物馆旅游发展所面临的重要战略机遇。本文第四章研究了上海市博物馆旅游产品的开发模式。基于公共文化空间的视角,本文从产品结构、核心功能、空间分布和开发策略四个方面探讨了上海市博物馆旅游产品的开发模式。本文首先分析了博物馆公共文化空间的旅游产品化路径,包括博物馆旅游文化空间的演化与旅游产品结构的形成。此外,在博物馆旅游产品核心功能开发与优化的研究基础上,本文还从博物馆旅游空间分布特征入手,提出上海市博物馆旅游产品开发的不同类型。本文第五章探讨了上海市博物馆旅游文化产业的发展模式。首先,分析了博物馆公共文化空间的文化产业性质,针对上海市博物馆产业化发展的现实性与必要性,形成了上海市博物馆旅游文化产业的发展思路；其次,本文的重点内容是构建了上海市博物馆旅游文化产业的发展框架,主要包括产业发展的核心内容、延伸市场、外部动力机制和产业关联等,同时,还提出了上海市博物馆旅游文化产业发展的若干战略性建议。本文第六章研究了博物馆旅游公共管理机制的构建。基于博物馆公共文化空间的旅游属性,本文以公共管理的相关理论为基础,分析了博物馆旅游公共管理机制的形成原因与主要特点,并构建了一个由政府、企业、社会组织、公众和博物馆等多个主体共同参与的管理组织基本框架。此外,本文还分别从博物馆自身管理、政府规制、企业合作经营、社会公众参与等不同层面提出了博物馆旅游公共管理的发展策略。综合以上分析,本文以都市旅游环境为研究背景,综合考察了上海市博物馆旅游发展的现实情况,并以博物馆公共文化空间的旅游属性作为研究基础,探讨了上海市博物馆旅游的发展模式与开发策略。在研究思路上,本文以公共文化空间作为研究视角,以博物馆的公共性特征作为主要线索,分别从产品开发、产业发展和旅游公共管理三个方面形成了对上海市博物馆旅游发展的综合研究,并以此为基础探讨了博物馆旅游发展的重要意义。
[Abstract]:Museum tourism is an important part of city tourism development, from a global perspective, with European and American countries, has formed a number of world-famous museum tourism brand. China's museum tourism development is in an important transition period, highlighting the problem now is how to activate the tourism value of the museum, and the core attraction the formation of tourism products, so as to realize the important role of museums in the development of the tourism industry system.
The development scale and the construction level of Shanghai City Museum in a leading position, so far, has formed a comprehensive, historical, artistic, scientific, character, industry, universities and other rich museum resource types, museum tourism development also has a demonstration effect in the whole country. This article takes the public culture space as a research perspective, combined with the existing problems of Shanghai city museum tourism development status, the development of museum tourism products in Shanghai City, the contents of museum tourism development and museum tourism public management mechanism has been discussed and studied.
The first chapter of this paper examines the domestic and foreign research results and typical cases of museum tourism. On the basis of relevant literature, this paper first discusses the research situation of overseas museum tourism, and from the museum tourism function, tourism product development, tourism industry development and summarizes academic achievements; secondly, this article from the originator, deeply and the breakdown of three stages discusses the basic situation of domestic museum tourism. In addition, this paper also analyzes the typical cases of museum tourism development at home and abroad, summarized from the experience of the development of museum tourism and the existing problems, which is a realistic basis of this study.
The second chapter mainly discusses the tourism properties of museum public cultural space. Firstly, the concept of basic research -- Perspective of public cultural space, types and characteristics are analyzed, and further expounds the connotation and characteristics of museum public cultural space; secondly, mainly from the two aspects of tourism properties of museum public cultural space on the one hand, the museum as a public cultural space, the characteristics of the tourism products are public products, on the other hand, the museum public cultural space formed by the cultural tourism function as the core, reflects the enormous value of tourism development.
In the third chapter, a comprehensive analysis of the current situation and problems of Shanghai city museum tourism development. This paper selects the Shanghai City Museum as the research object, the analysis mainly includes four aspects: one is the present situation and development of tourism products in Shanghai city museum tourism development; two is a serious problem in the Shanghai city museum tourism development; the three is the analysis the Museum of Shanghai city tourism market survey; four is the important strategic opportunities of Shanghai museum tourism development.
The fourth chapter studies the Museum of Shanghai's tourism product development model. Based on the perspective of public cultural space, from the product structure, the core functions of the four aspects of spatial distribution and development strategies of Shanghai museum tourism product development model. The path of tourism products this paper first analyzed the museum public cultural space, form evolution including space museum tourism culture and tourism product structure. In addition, based on the development and optimization of museum tourism product core function, this paper from the museum tourism spatial distribution characteristics of the different types of Shanghai museum tourism product development.
The fifth chapter discusses the development mode of Shanghai City Museum of cultural tourism industry. Firstly, analyzes the cultural property of museum public cultural space, reality and necessity for the Museum of Shanghai city industrial development, has formed the development thinking of Shanghai city museum tourism cultural industry; secondly, the main content of this paper is to construct the a framework for the development of Shanghai City Museum of tourism and cultural industries, including the core of industrial development, extending the market, external dynamic mechanism and industrial association, at the same time, it puts forward some strategic suggestions for the Museum of Shanghai city tourism cultural industry development.
The sixth chapter studies the construction mechanism of public management of museum tourism. Tourism based on the properties of museum public cultural space, based on the theory of public management, analyzes the formation reasons and main features of the mechanism of public management of museum tourism, and constructed a by the government, enterprises, social organizations, and the basic framework of the public museum a number of players to participate in the management of the organization. In addition, this paper from the museum's own management, government regulation, corporate joint ventures, different levels of public participation, and put forward the development strategies of museum tourism public management.
Based on the above analysis, this paper takes urban tourism environment as the research background, comprehensive study of the practical situation of Shanghai city museum tourism development, and tourism properties of museum public cultural space as the research foundation, discusses the development model and development strategy of Shanghai museum tourism. In the study, this paper takes the public cultural space as a research perspective the public nature of the museum, as the main clue, from product development, the formation of a comprehensive study on the development of museum tourism in Shanghai city in three aspects of industrial development and tourism public management, and probes into the significance of tourism development of the museum.

【学位授予单位】：复旦大学
【学位级别】：博士
【学位授予年份】：2010
【分类号】：F592.7;G269.27

【引证文献】