基于中国—东盟博览会的竞争情报服务研究

发布时间：2018-05-13 00:12

本文选题：东博会 + 情报源　；参考：《广西民族大学》2017年硕士论文

【摘要】：改革开放以来,我国经济迅猛发展,以“一带一路”为核心的开放战略,带动了东盟区域性自由贸易的发展,给我国企业带来了重大发展机遇。成立在这一背景下的中国-东盟博览会(以下简称东博会)是促进中国与东盟交流与合作的平台,是情报信息的重要来源,基于东博会平台产生的信息,具有面向东盟区域的针对性等特点,如何充分有效地利用这些信息并使其实现重要的竞争情报价值,是一个值得深入思考的问题。文章以一个学者的角度,在揭示东博会的情报信息资源特点以及基于东博会开展竞争情报服务的意义的基础上,从竞争情报服务主体、竞争情报服务用户、竞争情报服务内容三个方面探讨围绕东博会这一公共信息平台开展的竞争情报服务。通过调查发现,目前基于东博会开展的主要是东盟专题的竞争情报服务,同时,人们从东博会获取信息之后也需要相关的竞争情报服务,对此,文章重点提出由东博会各合作机构组成的竞争情报服务联盟的构建以及利用东博会的资源对竞争情报服务进行优化的策略,使相关的竞争情报服务得到发展的同时更好地实现东博会的信息平台价值。
[Abstract]:Since the reform and opening up, China's economy has developed rapidly. The opening strategy with "Belt and Road" as the core has led to the development of regional free trade in ASEAN and brought great development opportunities to Chinese enterprises. The China-ASEAN Exposition (hereinafter referred to as the East Expo), established in this context, is a platform for promoting exchanges and cooperation between China and ASEAN, and an important source of intelligence information, based on the information generated by the platform of the East Expo. With the characteristics of facing ASEAN region, how to make full and effective use of this information and make it realize the important value of competitive intelligence is a problem worthy of further consideration. On the basis of revealing the characteristics of the information resources and the significance of developing competitive intelligence service, this paper, from the angle of a scholar, analyzes the main body of competitive intelligence service and the users of competitive intelligence service. This paper probes into the competitive intelligence service around the East Expo, a public information platform, from three aspects of the content of competitive intelligence service. Through the investigation, we found that the current competitive intelligence services based on the East Expo are mainly ASEAN topics. At the same time, people also need relevant competitive intelligence services after obtaining information from the East Expo. The paper puts forward the construction of competitive intelligence service alliance, which is composed of the cooperation organizations of the East Expo, and the strategy of optimizing the competitive intelligence service by using the resources of the East Expo. So that the related competitive intelligence services can be developed and the information platform value of the East Expo will be better realized at the same time.
【学位授予单位】：广西民族大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G358

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