台湾地区图书馆文创产品开发研究

发布时间：2018-07-11 18:05

本文选题：文创产品 + 图书馆　；参考：《图书馆建设》2017年09期

【摘要】：在国家重视创新风气渐盛和相关鼓励政策出台的影响下,大陆地区一些文化文物机构在文创产品的开发上取得较大进步,而图书馆的行动则较为迟缓。我国台湾地区图书馆参与文创产品开发时间较早,已积累一定经验。结合台湾地区图书馆文创产品开发兴起的背景,分析其在产品设计、研发模式、市场销售、收入管理等方面的特点,可以为日益重视文创产品开发的大陆地区图书馆提供一定的帮助。
[Abstract]:Under the influence of the national emphasis on innovation and the introduction of relevant encouragement policies, some cultural and cultural relics institutions in mainland China have made great progress in the development of cultural creation products, while the library has been relatively slow to take action. The library in Taiwan took part in the product development earlier and accumulated some experience. Based on the background of the rise of product development in Taiwan library, this paper analyzes its characteristics in product design, research and development model, market sales, income management, etc. It can provide some help for the mainland libraries which pay more and more attention to the product development of Wen Chuang.
【作者单位】：南京师范大学文学院;南京图书馆;
【分类号】：G124;G259.27

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