购买不同种农副产品的意愿及影响因素分析——以江西省空巢农户为例

发布时间：2018-05-18 06:47

本文选题：空巢农户 + 农副产品　；参考：《辽宁农业职业技术学院学报》2017年02期

【摘要】：采用江西省调研数据,探究不同层次空巢农户购买绿色农产品及有机农产品的意愿度与影响其购买的具体因素。研究结果显示:在购买价格不高于溢价比例30%的前提下,大多数空巢农户愿意购买安全性农产品,且对于有机农产品的购买意愿要高于绿色农产品,购买者年龄、是否为家庭原料采购者、年收入、对农产品质量安全的在意程度对上述两种农产品的购买行为都会产生类似的显著性影响,但是空巢农户的文化程度和职业对农产品的购买意愿的影响却存在着明显差异。另外,购买农产品支出占家庭总收入的份额多少对于空巢农户购买农产品的意愿并不明显。
[Abstract]:Based on the investigation data of Jiangxi Province, this paper explores the willingness of different levels of empty nest farmers to buy green agricultural products and organic agricultural products and the specific factors that affect the purchase of green agricultural products and organic agricultural products. The results show that most empty-nest farmers are willing to buy safe agricultural products under the premise that the purchase price is not higher than the premium ratio of 30%, and the purchase willingness of organic agricultural products is higher than that of green agricultural products, and the buyer's age is higher than that of green agricultural products. Whether or not they are buyers of household raw materials, the annual income and the degree of care for the quality and safety of agricultural products will have a similar significant impact on the purchasing behavior of both kinds of agricultural products. However, there are obvious differences in the influence of education level and occupation of empty nest farmers on the purchase intention of agricultural products. In addition, the share of agricultural spending in total household income is not obvious to empty nest farmers' willingness to buy agricultural products.
【作者单位】：江西农业大学人文与公共管理学院;杭州涵湛软件有限公司;
【基金】：国家自然科学基金项目(71263026) 教育部人文社科项目(11YJAZH027);教育部人文社科项目(12YJAZH094) 江西省科技计划项目(20132BBA10040) 江西省社科规划项目(15SH09)
【分类号】：F323.7

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