新型城镇化背景下农产品直销模式研究

发布时间：2018-06-17 12:01

本文选题：新型城镇化 + 农产品　；参考：《农业经济》2016年02期

【摘要】：新型城镇化是我国近年来的一大发展战略规划。新型城镇化最为关键的是人的城镇化,大量农村剩余劳动力转移到城镇,农产品的需求量和市场规模增大。因此,农产品的供应和销售成为新形势下值得关注的社会性问题。传统农产品销售因为中间环节多,致使流通效率低下、销售成本较高,不利于新型城镇化的农业产业化和规模化的实现。要推进新型城镇化进程,政府需要通过制定相关政策和措施提高农产品产销组织化程度,引导农户采用产销对接的"农超对接"、"农校对接"、社区支持农业、农业观光采摘、农产品平价等直销模式减少农产品流通环节,高效地销售农产品。
[Abstract]:New-type urbanization is a major development strategy of our country in recent years. The key to new urbanization is the urbanization of people. A large number of rural surplus labor force is transferred to the towns, and the demand for agricultural products and market scale increase. Therefore, the supply and sale of agricultural products has become a social issue worthy of attention under the new situation. Because there are many intermediate links in traditional agricultural product sales, the circulation efficiency is low and the selling cost is high, which is not conducive to the realization of agricultural industrialization and scale of new urbanization. In order to promote the new urbanization process, the government needs to improve the degree of production and marketing of agricultural products by formulating relevant policies and measures to guide farmers to adopt the "agricultural super docking", "agricultural school docking", community support for agriculture, and agricultural sightseeing and picking. Direct selling mode, such as parity of agricultural products, reduces the circulation of agricultural products and sells agricultural products efficiently.
【作者单位】：河南科技学院经济与管理学院;
【基金】：河南省软科学研究计划项目“河南省农民专业合作社管理规范研究”(项目批准号:132400410516)的阶段性成果
【分类号】：F323.7

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