市场上动漫玩具包装设计的研究

发布时间：2018-02-13 15:11

  本文关键词： 玩具 包装 图形　出处：《中国包装工业》2015年22期 　论文类型：期刊论文

【摘要】：目前动漫玩具市场的消费群体日益扩大,在设计过程中要充分考虑消费者的审美特征,消费群体在玩具包装设计的颜色、款式和风格上都有自己的见解,不同消费群体对玩具包装图形对象还有特殊的要求。动漫玩具的消费群体主要是年轻人,年龄主要分布在3岁-35岁之间。我们要在玩具包装设计上多角度考虑,以满足各种不同消费群体的需求。
[Abstract]:At present, the consumer groups in the animation and toy market are expanding day by day. In the design process, the aesthetic characteristics of the consumers should be fully considered. The consumer groups have their own views on the color, style and style of the toy packaging design. Different consumer groups have special requirements for toy packaging graphic objects. Animation toys are mainly young people, aged between 3 and 35. We should consider the design of toy packaging from many angles. To meet the needs of various consumer groups.
【作者单位】： 武汉软件工程职业学院;
【分类号】：TB482
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本文编号：1508454