我国少儿电视娱乐节目发展现状研究

发布时间：2018-02-26 10:10

本文关键词： 少年儿童少儿节目发展现状　出处：《郑州大学》2011年硕士论文　论文类型：学位论文

【摘要】：随着全国各个省级和副省级电视台少儿频道、青少频道和动漫频道的开办,越来越多的原创性少儿电视娱乐节目出现在观众的视野当中,广大少年儿童作为这些节目的主要收视群体,虽然人数众多,但相对于成年人来说,辨识度普遍偏低,属于收视的弱势群体。少年儿童由于受到文化知识水平、生活阅历、生长环境等客观条件的限制,他们几乎不能通过书籍报刊、人际交往、网络媒体等途径获取信息,所以广大少年儿童往往将电视这一媒介作为获取信息、满足娱乐、达到社会认知的主要途径和手段,这说明电视已经与广大少年儿童的生活紧密融合在一起,电视对少儿身心健康成长、性格塑造和文化知识素养学习等方面有着不可估量的影响力。基于以上问题的考虑,本研究结合当前国内外媒介交流合作融合的背景,重点分析了我国少儿电视娱乐节目的发展现状,指出我国少儿娱乐节目存在质量和数量的不平衡,综合性和专业性的不平衡,公益性和商业性的不平衡,节目资源地区分配的不平衡等问题和弊端,并选取了我国目前具有代表性的少儿电视娱乐节目《小小智慧树》、《小神龙俱乐部》、《饭没了秀》和台湾东森幼幼台进行个案剖析,通过个案剖析探索解决我国少儿电视娱乐节目存在问题的一些措施和建议,指出我国少儿节目制作和播出机构要转变传播观念,改进节目制作理念,走产业化发展道路,广泛地开展国际交流合作,使我国少儿电视娱乐节目走向世界。
[Abstract]:With the opening of children's channels, youth channels and animation channels of various provincial and sub-provincial television stations throughout the country, more and more original children's television entertainment programs appear in the eyes of the audience. Although the majority of children and adolescents are the main audience members of these programs, although the number is large, they are generally less recognizable than adults and belong to the vulnerable group of viewers. Children and adolescents have experienced their lives because of their level of cultural knowledge. Because of the restriction of objective conditions, such as the environment, they can hardly obtain information through books, newspapers and periodicals, interpersonal contacts, network media, etc. So the vast number of children often regard television as a medium for obtaining information to satisfy their entertainment. The main ways and means of achieving social cognition show that television has been closely integrated with the lives of the vast majority of children, and that television has brought about the growth of children's physical and mental health. Personality shaping and cultural literacy learning have incalculable influence. Based on the above issues, this study combines the current domestic and foreign media exchanges and cooperation fusion background, This paper mainly analyzes the present situation of children's entertainment programs in China, and points out that the quality and quantity of children's entertainment programs in our country are not balanced, the comprehensive and professional ones, the public welfare and commercial ones, and so on. The imbalance in the distribution of program resources and other problems and drawbacks, and selected the representative children's television entertainment programs "Little Tree of Wisdom", "small Dragon Club", "No Show for dinner" and Taiwan's Dongsheng Pediatric stage for case study. Through case study, this paper explores some measures and suggestions to solve the problems existing in children's television entertainment programs in China, and points out that the production and broadcasting organizations of children's programs in China should change the concept of communication, improve the idea of making programs, and take the road of industrialization development. Extensive international exchanges and cooperation to make our children's television entertainment program to the world.
【学位授予单位】：郑州大学
【学位级别】：硕士
【学位授予年份】：2011
【分类号】：G222

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