中日少儿动画比较研究

发布时间：2018-03-08 22:09

本文选题：中国少儿动画　切入点：日本少儿动画　出处：《长春工业大学》2013年硕士论文　论文类型：学位论文

【摘要】：动画片的主要受众群体是少年儿童,而中国的少年儿童有近4亿人口,数量如此之庞大,数据统计少年儿童最喜欢的动画片,最喜欢日本动漫的占60%,最喜欢国产动漫的仅为11%,由此可见日本动漫占据了我国少儿动漫市场半数以上的份额。通过对中国少儿动画和日少本少儿动画的比较研究,可以看出我国少儿动画存在的一些问题,首先,对少儿动画的定义狭窄,对动画的类型和受众群体的年龄定位不准确,也缺乏相关专业人员做前期策划的工作。其次,动画的题材和风格老旧单一,枯燥乏味,难以吸引当代少年儿童的喜爱,而故事情节没有想象力和真实感,对剧情的发展和人物的刻画不细致深刻,直白的说教模式显得生硬刻板,缺少人文情怀。然后,少儿动画的造型和画面设计制作水准不佳,效仿的味道太重,缺乏有影响力的作品,难以让观众热议追捧。最后,整个动画产业链不完善,各个环节连接不顺畅,前期资金来源少,中期制作人才匮乏,后期开发销售不利。中国的动画产业是目前我国文化产业当中发展速度最快速和最有未来发展潜力的文化产业,动画产业的发展必将对国家经济起到重要作用。近几年国家对动画产业的支持显而易见,出台了很多支持国产动画的政策、重视对动画后备力量的培养、给动画公司提供发展平台,这些都说明国产少儿动画的发展空间是非常巨大的。
[Abstract]:The main audience of cartoons is children, and China's children have a population of nearly 400 million. The number is so huge that statistics show children's favorite cartoons. Favorite Japanese animation account for 60, the most like domestic animation is only 11. It can be seen that Japanese animation occupies more than half of our children's animation market share. Through the comparative study of Chinese children's animation and Japanese children's animation, we can see that there are some problems in Chinese children's animation. Firstly, the definition of children's animation is narrow, and the type of animation and the age orientation of audience group are not accurate. Second, the subject matter and style of animation is old and simple, boring, difficult to attract the love of contemporary children, and the story has no imagination and realism. The development of the plot and the portrayal of the characters are not meticulous and profound. The direct preaching model appears rigid and lacks humanistic feelings. Then, the children's animation modeling and picture design and production standards are not good, and the taste of imitation is too heavy. In the end, the whole animation industry chain is not perfect, each link is not smooth, the early stage fund source is few, the medium term production talented person is short, the later stage development sale is unfavorable. China's animation industry is the fastest developing and most promising cultural industry in China at present. The development of animation industry is bound to play an important role in the national economy. In recent years, the state's support for the animation industry is obvious. A lot of policies have been introduced to support domestic animation, and attention has been paid to the cultivation of animation reserve forces. Animation companies to provide a development platform, these show that domestic children animation development space is very huge.
【学位授予单位】：长春工业大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：J954

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