媒体融合背景下动漫在新闻传播中的应用与价值

发布时间：2018-05-05 14:17

  本文选题：动漫 + 媒体融合　； 参考：《传媒》2017年23期

【摘要】：正随着互联网和新媒体的发展,媒体融合成为国内外传媒业改革与发展的共同主题。在媒体融合的背景下,新闻传播的方式、方法和渠道创新成为创新体系中的重要组成部分。其中,动漫技术已经逐渐受到媒体和受众的欢迎,成为新闻传播方式、方法创新的重要手段。动漫以其自身的独特性,为传统新闻传播带来了新的机遇。如何将动漫技术运用到新闻传播过程中,提高新闻传播的传播力和影响力,是需要探索的问题。动漫的特点及其传播优势
[Abstract]:With the development of Internet and new media, media integration has become the common theme of the reform and development of the media industry at home and abroad. Under the background of media integration, the innovation of news communication methods and channels becomes an important part of the innovation system. Among them, animation technology has been gradually welcomed by the media and audience, as an important means of news dissemination and method innovation. Animation with its own uniqueness, for the traditional news dissemination has brought new opportunities. How to apply animation technology to the process of news dissemination and how to improve the power and influence of news communication is a problem to be explored. The characteristics of Animation and its Propagation advantage
【作者单位】： 上饶师范学院美术与设计学院;燕山大学艺术与设计学院;
【分类号】：G206;J954
，

本文编号：1848015