打造集大成的中国动漫产业链,从动漫出版做起
发布时间:2018-06-06 22:47
本文选题:产业链条 + 动画形象 ; 参考:《出版广角》2012年06期
【摘要】:我们的动漫产业发展,必须将赢利支点从频道播出转变过来,重新认识和评估漫画作为整个产业链基础的重要性,积极开发漫画出版资源,通过漫画平台不断试错,从中取得读者们最喜爱的内容素材,进而投入市场作多渠道开发,才有可能建立起良性循环的赢利模式,进而形成独特的中国式动漫产业链条。
[Abstract]:In the development of our animation industry, we must change the profit fulcrum from the channel broadcast, re-recognize and evaluate the importance of comics as the foundation of the entire industrial chain, actively develop comic publishing resources, and constantly try and make mistakes through the comic book platform. It is possible to establish a favorable profit pattern and form a unique Chinese animation industry chain by obtaining the most favorite content materials from the readers and then putting them into the market for multi-channel development.
【分类号】:G124
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