动漫形象设计中的符号语义研究

发布时间：2018-07-16 15:00

【摘要】：视觉艺术通常以符号的形式传递作品的语义,符号的观念长期影响着解读视觉艺术作品的方式。动漫形象设计就是建立在视觉表现的基础上,将一些视觉符号语言组合起来。人们通过观察和理解,将动漫形象中的视觉可见元素与符号不可见元素进行联系,从而解读出动漫形象的个性和特点。这种符号化的语言只有通过设计师在形象设计过程中根据角色形象的需求,合理的提炼和整合,才能使人们在解读过程中准确的抓取到动漫形象所表达的符号信息。因此,针对动漫形象设计中符号语义的解读研究,找出视觉图形与符号语义之间的关联,建立合理的设计方法,无论对视觉设计,还是动漫形象设计都具有借鉴和指导意义。本论文以“动漫形象设计中的符号语义研究”为选题,主要从影响动漫形象发展的历史、商业、文化等相关因素为前提,理清动漫形象设计的外在表现和内在语义之间的联系。再以符号学中语言的共时性与历时性的互动模式作为理论的框架,将动漫形象分为静态和动态的两种状态,分别探讨动漫形象静态模式下的形状、色彩、线条等图形语言,并结合动态模式下动漫形象符号语义的转变。通过研究两者的转换关系,提出合理的动漫形象设计方法,进而拓宽创作思路,提高动漫形象设计的艺术表现力。本文的主要成果和创新如下: 1.以符号学的共时性与历时性角度解读动漫形象中的符号语言。利用动画具有的时间与空间的特殊属性,以符号学的共时与历时的模式进行动漫形象的符号解读。 2.全面而有条理地梳理了符号观点下的动漫角色的表现形式。 3.提出合理的动漫形象设计方法和流程。
[Abstract]:Visual art usually conveys the meaning of works in the form of symbols, and the concept of symbols affects the way of interpreting visual art works for a long time. Animation image design is built on the basis of visual performance, some visual symbols language combination. Through observation and understanding, the visual visible elements in the animation image are connected with the invisible elements of the symbol, and the personality and characteristics of the animation image are interpreted. This symbolic language only through the designer in the process of image design according to the needs of the role image, reasonable extraction and integration, in order to make people in the process of interpretation accurately grasp the animation image expressed by the symbol information. Therefore, according to the interpretation of symbol semantics in animation image design, to find out the relationship between visual graphics and symbol semantics, to establish a reasonable design method, both visual design and animation image design have reference and guidance significance. Based on the research of symbol semantics in the animation image design, this paper clarifies the relationship between the external performance and the internal semantics of the animation image design from the historical, commercial, cultural and other related factors that affect the development of the animation image. Then taking the synchronic and diachronic interactive mode of language in semiotics as the theoretical framework, the animation image is divided into static and dynamic states, and discusses the graphic language such as shape, color, line and so on under the static mode of animation image, respectively. And combined with the dynamic mode of animation image symbol semantic transformation. Through the study of the relationship between the two, a reasonable method of animation image design is put forward to broaden the creative ideas and improve the artistic expression of animation image design. The main achievements and innovations of this paper are as follows: 1. The semiotic synchronic and diachronic interpretation of animation image in the symbolic language. Using the special properties of time and space of animation, the symbol interpretation of animation image is carried out in the synchronic and diachronic mode of semiotics. 2. A comprehensive and organized combing of the symbolic point of view of the animation characters manifestations. 3. Put forward reasonable animation image design method and flow.
【学位授予单位】：浙江工业大学
【学位级别】：硕士
【学位授予年份】：2011
【分类号】：J218.7

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