二次元文化在我国的跨文化影响
发布时间：2018-09-09 13:55
【摘要】：随着我国原创动画片的不断发展，日本、美国等许多国家生产的动画片的大量引进，以及其制作水平的快速提高；更有我国从中央电视台到地方电视台的大量播放；我们所观看、了解、喜欢、追捧的动画人物、故事情节及人物的服装服饰等等，渐渐地越来越多了，动画片以一种不可阻挡的气势，渐渐地走进我们（特别是年轻人）的生活。动画片里的人物命运、历史背景、文化蕴涵等，无不极大地影响着当今社会的儿童、少年、青年，以及由他们长大的成年人。这已经作为一种事实而存在了。 由于对动画片的喜爱，与此同时产生了动画片副产品；初期产生的是简单的钥匙坠、卡夹、玩具等，之后是服装、日用品的装饰等，发展到现在已经到了随处可在动画广告、卡通人物形象等，这是动画片在我们日常生活中的影响和应用；动画片在我们的文化生活层面的影响，表现的就更加深入了。例如：情节续编的图书、画册等等。二次元文化就是动画片深入进我们的文化生活种中的一种形式。 二次元文化是我们当今社会快速发展下的新型文化产物，在青少年、青年中有着极大的生命力，其影响力之大让笔者感到震惊；一切事物的发生与发展都有着积极与消极的两个方面；若事物积极的方面得到健康的发展将有利于社会、有利于个体，对社会的进步起积极的作用；反之将产生负面影响。对其进行深入的调查研究有着深远的现实意义。由于国内外对二次元文化的研究还没有成形的研究成果，，更没有从传媒学、广告学角度进行研究，所以本文的研究更加有一定的创新意义了。 本文运用了传播学、广告学、心理学、统计学、消费文化等理论知识，进行了大量的问卷调查、现象分析， 基础之上，研究了二次元作为一种文化形式的存在，应该如何发扬积极的方面，回避消极的因素，使二次元文化更加健康的、以它独有的魅力向前发展。
[Abstract]:With the continuous development of original cartoons in China, a large number of cartoons produced by Japan, the United States and other countries have been introduced, and their production level has been improved rapidly, and there has been a great deal of broadcasting from CCTV to local TV stations in our country. As we watch, understand, like, and pursue animated characters, storylines and characters' costumes, etc., cartoons gradually come into our lives (especially young people) with an unstoppable momentum. The fate, historical background and cultural implication of the characters in the cartoon greatly affect the children, teenagers, young people, and the adults who grew up by them. This already exists as a fact. As a result of the love of animation, at the same time the production of cartoon by-products; the initial generation is a simple key pendant, clip, toys, and so on, followed by clothing, daily necessities decoration, and so on, has now developed to everywhere can be animated advertising, Cartoon characters and so on, this is the influence and application of cartoon in our daily life; the influence of cartoon in our cultural life level, performance is more in-depth. For example: the plot continues the book, the picture book and so on. Quadratic element culture is a form of animation that goes deep into our cultural life. Quadratic element culture is a new type of cultural product under the rapid development of our society. It has great vitality among teenagers and young people, and the author is shocked by its great influence. The occurrence and development of all things have both positive and negative aspects; if the positive aspects of things develop healthily, it will benefit the society, benefit the individual and play a positive role in the social progress; otherwise, it will have a negative effect. It is of great practical significance to investigate and study it deeply. Since the research on quadratic element culture at home and abroad has not formed the research results, much less from the perspective of media, advertising, the study of this paper has more innovative significance. Based on the theoretical knowledge of communication, advertising, psychology, statistics, consumer culture and so on, this paper studies the existence of quadratic element as a cultural form on the basis of a large number of questionnaires and phenomenon analysis. How to carry forward the positive aspect, avoid the negative factors, make quadratic element culture more healthy and develop with its unique charm.
【学位授予单位】：辽宁大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：G122
本文编号：2232583
[Abstract]:With the continuous development of original cartoons in China, a large number of cartoons produced by Japan, the United States and other countries have been introduced, and their production level has been improved rapidly, and there has been a great deal of broadcasting from CCTV to local TV stations in our country. As we watch, understand, like, and pursue animated characters, storylines and characters' costumes, etc., cartoons gradually come into our lives (especially young people) with an unstoppable momentum. The fate, historical background and cultural implication of the characters in the cartoon greatly affect the children, teenagers, young people, and the adults who grew up by them. This already exists as a fact. As a result of the love of animation, at the same time the production of cartoon by-products; the initial generation is a simple key pendant, clip, toys, and so on, followed by clothing, daily necessities decoration, and so on, has now developed to everywhere can be animated advertising, Cartoon characters and so on, this is the influence and application of cartoon in our daily life; the influence of cartoon in our cultural life level, performance is more in-depth. For example: the plot continues the book, the picture book and so on. Quadratic element culture is a form of animation that goes deep into our cultural life. Quadratic element culture is a new type of cultural product under the rapid development of our society. It has great vitality among teenagers and young people, and the author is shocked by its great influence. The occurrence and development of all things have both positive and negative aspects; if the positive aspects of things develop healthily, it will benefit the society, benefit the individual and play a positive role in the social progress; otherwise, it will have a negative effect. It is of great practical significance to investigate and study it deeply. Since the research on quadratic element culture at home and abroad has not formed the research results, much less from the perspective of media, advertising, the study of this paper has more innovative significance. Based on the theoretical knowledge of communication, advertising, psychology, statistics, consumer culture and so on, this paper studies the existence of quadratic element as a cultural form on the basis of a large number of questionnaires and phenomenon analysis. How to carry forward the positive aspect, avoid the negative factors, make quadratic element culture more healthy and develop with its unique charm.
【学位授予单位】：辽宁大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：G122
【参考文献】
相关期刊论文 前2条
1 秦艺娟;许群;;日本优秀动漫音乐鉴赏(上)[J];电影文学;2011年04期
2 田一汐;;试析日本文化多样性在原宿文化中的体现[J];学园(教育科研);2012年13期
本文编号：2232583
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