当代卡通玩具设计课程的研究
发布时间：2019-04-08 10:44
【摘要】： 在当代动漫产业发展的大趋势下,卡通玩具产品已经成为动漫产业链中的一个重要组成部分。当代卡通产业不仅是单纯地依靠卡通形象创造利润,而是变成了卡通制作与产品开发同步进行,互相扶持。国内卡通玩具生产产值很庞大,但自主创新设计产品很少,产生严重不平衡。卡通玩具设计的发展不止是动漫产业规划的需要,更是以消费者为中心的市场需求。 江泽民同志有句名言:“创新的关键在人才,人才的关键在教育。”也就是说,设计滞后的原因在于设计人才的滞后,而设计人才的滞后在于设计教育的滞后。归根结底,艺术设计的创新要靠艺术设计教育的发展为动力。 本文以创新设计教育为基础,研究现代国内外卡通玩具产品市场的现状,进而分析探讨中国卡通玩具设计教育的发展方向,提出了对卡通玩具设计者的学习要求,力求提供给国内玩具设计教育提出一种创新发展的新思路,对今后的卡通玩具设计能有一定的价值。
[Abstract]:In the contemporary animation industry development trend, cartoon toy products have become an important part of the animation industry chain. Contemporary cartoon industry is not only rely on cartoon image to create profits, but become cartoon production and product development synchronously, mutual support. The domestic cartoon toy production value is very huge, but the independent innovation design product is very few, produces the serious imbalance. The development of cartoon toy design is not only the needs of animation industry planning, but also the consumer-centered market demand. Comrade Jiang Zemin has a famous saying: "the key to innovation is talent, the key to talent is education." That is to say, the reason why design lags behind lies in the lag of design talents, and the lag of design talents lies in the lag of design education. In the final analysis, the innovation of art design depends on the development of art design education. On the basis of innovative design education, this paper studies the present situation of modern cartoon toy product market at home and abroad, then analyzes and discusses the development direction of Chinese cartoon toy design education, and puts forward the learning requirements for cartoon toy designers. In order to provide a new idea of innovation and development for the education of toy design in China, it can be of certain value to the design of cartoon toy in the future.
【学位授予单位】：南京艺术学院
【学位级别】：硕士
【学位授予年份】：2008
【分类号】：J524
本文编号：2454511
[Abstract]:In the contemporary animation industry development trend, cartoon toy products have become an important part of the animation industry chain. Contemporary cartoon industry is not only rely on cartoon image to create profits, but become cartoon production and product development synchronously, mutual support. The domestic cartoon toy production value is very huge, but the independent innovation design product is very few, produces the serious imbalance. The development of cartoon toy design is not only the needs of animation industry planning, but also the consumer-centered market demand. Comrade Jiang Zemin has a famous saying: "the key to innovation is talent, the key to talent is education." That is to say, the reason why design lags behind lies in the lag of design talents, and the lag of design talents lies in the lag of design education. In the final analysis, the innovation of art design depends on the development of art design education. On the basis of innovative design education, this paper studies the present situation of modern cartoon toy product market at home and abroad, then analyzes and discusses the development direction of Chinese cartoon toy design education, and puts forward the learning requirements for cartoon toy designers. In order to provide a new idea of innovation and development for the education of toy design in China, it can be of certain value to the design of cartoon toy in the future.
【学位授予单位】：南京艺术学院
【学位级别】：硕士
【学位授予年份】：2008
【分类号】：J524
【引证文献】
相关硕士学位论文 前1条
1 郭维娜;浙江省动漫玩具消费状况研究[D];浙江大学;2010年
，本文编号：2454511
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