基于Android的广告与游戏推荐平台SDK的设计与实现
发布时间：2018-11-28 16:06
【摘要】：随着2007年11月第一版Android系统的高调推出,Android系统在手机市场的占有份额迅速提高,而传统的手机系统(如塞班等)的市场占有率被迅速占领。 围绕着Android手机系统的各式各样的花样翻新的手机应用不断的推出,而越来越多的手机用户对于手机应用的需求也不断提高,致使更多的软件开发人员将Android手机应用开发作为直接的职业。而由于Android系统本身的开源性,降低了这个行业的从业门槛,致使这个行业的开发人员的获益收到了一定的限制,而在所开发的应用中植入广告几乎成为了一些中小应用的开发者获取经济收益的唯一途径。因此在应用中植入广告信息几乎成了每种中小型应用程序的必备模块,而为了使开发人员摆脱出广告模块的开发的泥潭,而专注于应用本身的开发。论文所实现了一款功能丰富,调用接口方便的,可以在任意的Android应用软件上集成的“广告与游戏”推广平台SDK。 本文的前两章主要介绍了项目的开发背景和论文在项目中担任的角色,以及在本项目开发过程中用到的相关技术点。随后章节重点介绍了本系统客户端的两大功能模块：广告平台和游戏推广中心的设计和实现。分别从两个模块的需求分析,接口设计,业务流程和代码实现等方面对项目整个的开发过程进行了详尽的描述。在最后结束部分中介绍了本项目在开发过程中遇到的一些困难和系统现在存在的一些问题,已经对于未来系统优化的展望工作 相信随着Android应用程序的的继续火爆发展,这款既节约了Android开发人员开发软件的时间的,又确保和提高了开发人员和广告商的经济利益,并且具有良好地可移植性的,能够适用于任何Android平台上的移动应用的广告平台和游戏推广中心SDK的推广和发展将是十分顺利的。
[Abstract]:With the introduction of the first version of Android system in November 2007, the share of Android system in the mobile phone market is increasing rapidly, while the market share of the traditional mobile phone system (such as Symbian, etc.) has been rapidly occupied. Around the Android mobile phone system, a variety of innovative mobile phone applications continue to launch, and more mobile phone users' demand for mobile applications is also increasing. As a result, more software developers will use Android mobile application development as a direct career. Because of the open source nature of Android system itself, the threshold of this industry is lowered, and the benefit of the developers in this industry is limited to a certain extent. However, the placement of advertisements in the applications has become the only way for the developers of small and medium applications to obtain economic benefits. In order to get rid of the quagmire of the development of advertising module, the developers focus on the development of the application itself in order to get rid of the quagmire of the development of the advertising module. This paper has realized a "advertisement and game" promotion platform SDK., which is rich in function and convenient in calling interface, and can be integrated on any Android application software. The first two chapters of this paper mainly introduce the background of the project, the role of the paper in the project, as well as the relevant technical points used in the development of the project. Then the chapter focuses on the design and implementation of the advertising platform and the game promotion center. The whole development process of the project is described in detail from the requirements analysis, interface design, business process and code implementation of the two modules. In the last part, the author introduces some difficulties encountered in the development of the project and some problems existing in the system. It is believed that with the development of the Android application program, the future system optimization work will continue to flourish. It not only saves time for Android developers to develop software, but also ensures and improves the economic benefits of developers and advertisers, and has good portability. The promotion and development of advertising platform and game promotion center SDK, which can be used on any Android platform, will be very smooth.
【学位授予单位】：北京邮电大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：TP311.52
本文编号：2363407
[Abstract]:With the introduction of the first version of Android system in November 2007, the share of Android system in the mobile phone market is increasing rapidly, while the market share of the traditional mobile phone system (such as Symbian, etc.) has been rapidly occupied. Around the Android mobile phone system, a variety of innovative mobile phone applications continue to launch, and more mobile phone users' demand for mobile applications is also increasing. As a result, more software developers will use Android mobile application development as a direct career. Because of the open source nature of Android system itself, the threshold of this industry is lowered, and the benefit of the developers in this industry is limited to a certain extent. However, the placement of advertisements in the applications has become the only way for the developers of small and medium applications to obtain economic benefits. In order to get rid of the quagmire of the development of advertising module, the developers focus on the development of the application itself in order to get rid of the quagmire of the development of the advertising module. This paper has realized a "advertisement and game" promotion platform SDK., which is rich in function and convenient in calling interface, and can be integrated on any Android application software. The first two chapters of this paper mainly introduce the background of the project, the role of the paper in the project, as well as the relevant technical points used in the development of the project. Then the chapter focuses on the design and implementation of the advertising platform and the game promotion center. The whole development process of the project is described in detail from the requirements analysis, interface design, business process and code implementation of the two modules. In the last part, the author introduces some difficulties encountered in the development of the project and some problems existing in the system. It is believed that with the development of the Android application program, the future system optimization work will continue to flourish. It not only saves time for Android developers to develop software, but also ensures and improves the economic benefits of developers and advertisers, and has good portability. The promotion and development of advertising platform and game promotion center SDK, which can be used on any Android platform, will be very smooth.
【学位授予单位】：北京邮电大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：TP311.52
【共引文献】
相关期刊论文 前2条
1 郭小强;;品牌推广过程中的广告创意与媒介应用研究[J];包装工程;2012年18期
2 黄志强;;时尚、轻松的沟通艺术——浅析涂鸦广告[J];宁波广播电视大学学报;2007年03期
相关硕士学位论文 前10条
1 王莉;ZY房地产公司营销策略研究[D];西北大学;2010年
2 郝修炜;影视广告设计中数字水墨动画表现形式研究[D];浙江工商大学;2010年
3 韩庆亚;都市报地方版发展对策研究[D];河南大学;2011年
4 爱新觉罗·斯琴;论环境媒体广告的视觉创意策略[D];西北师范大学;2010年
5 黄剑峰;品牌形象优化研究[D];东华大学;2007年
6 李远;我国大中城市房地产广告的现状透析及发展策略的研究[D];合肥工业大学;2007年
7 李德祥;跨国品牌的本土策略与域外策略之比较研究[D];西北大学;2008年
8 任晨;汉字字源视角下的华文广告创意研究[D];武汉理工大学;2008年
9 李孟洁;从文化背景看当代中国影视广告的现状及趋向[D];湖北美术学院;2008年
10 姚卫峰;海南·香荔湖营销策划研究[D];西北大学;2009年
，本文编号：2363407
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