多媒体广告发布系统设计与实现
发布时间：2018-12-07 20:45
【摘要】：随着无线互联网技术飞速发展,基于无线互联网的各种业务与应用也日益广泛,与多媒体技术相互结合的应用尤为普遍。本论文以某广告企业的实际业务应为背景,设计并实现一套基于3G/GPRS网络进行管理的多媒体广告发布系统,目的是实现多媒体内容与信息的集中统一管理与网络化发布,实现对播放终端的自动化、网络化管理,实现广告、信息的人机交互查询,并融合社区信息发布功能于一体。 多媒体广告系统是集数据库、网络、多媒体、嵌入式等多种技术于一体的系统,运营管理平台采用MS SQL SERVER作为中心数据库,用户常用管理功能通过基于B/S模式的管理服务器实现；实时监控通过基于TCP协议的在线通信服务器实现；系统采用基于WINCE系统的嵌入式设备作为多媒体播放终端,终端具备交互查询功能,终端文件基于XML列表进行管理,可通过网络和U盘等途径对其进行更新。 本项目经过实际运营环境试运行,系统能很好的满足业务需求,并且运行状况良好、安全可靠。多媒体广告发布系统是数字多媒体信息发布系统的在传媒领域的具体应用,因而本文对多媒体信息的管理、数字标牌等应用具有一定的借鉴意义与应用价值。
[Abstract]:With the rapid development of wireless Internet technology, various services and applications based on wireless Internet are becoming more and more extensive, especially in combination with multimedia technology. Taking the actual business of an advertising enterprise as the background, this paper designs and implements a multimedia advertising publishing system based on 3G/GPRS network management. The purpose of this system is to realize the centralized and unified management of multimedia content and information and the network publishing. It realizes the automation of the play terminal, the network management, the human-computer interactive inquiry of advertisement and information, and the integration of community information publishing function. Multimedia advertising system is a system which integrates database, network, multimedia, embedded technology and so on. The operation management platform adopts MS SQL SERVER as the central database. The common management function of users is realized by the management server based on B / S mode. Real-time monitoring is realized by online communication server based on TCP protocol. The system adopts embedded device based on WINCE system as multimedia playback terminal, the terminal has interactive query function, terminal files are managed based on XML list, and can be updated by network and U disk. After the actual operation environment, the system can well meet the business needs, and the operation condition is good, safe and reliable. The multimedia advertisement publishing system is the concrete application of the digital multimedia information publishing system in the media field, so this paper has certain reference significance and application value to the multimedia information management, the digital sign and so on.
【学位授予单位】：大连理工大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：TP311.52
本文编号：2367841
[Abstract]:With the rapid development of wireless Internet technology, various services and applications based on wireless Internet are becoming more and more extensive, especially in combination with multimedia technology. Taking the actual business of an advertising enterprise as the background, this paper designs and implements a multimedia advertising publishing system based on 3G/GPRS network management. The purpose of this system is to realize the centralized and unified management of multimedia content and information and the network publishing. It realizes the automation of the play terminal, the network management, the human-computer interactive inquiry of advertisement and information, and the integration of community information publishing function. Multimedia advertising system is a system which integrates database, network, multimedia, embedded technology and so on. The operation management platform adopts MS SQL SERVER as the central database. The common management function of users is realized by the management server based on B / S mode. Real-time monitoring is realized by online communication server based on TCP protocol. The system adopts embedded device based on WINCE system as multimedia playback terminal, the terminal has interactive query function, terminal files are managed based on XML list, and can be updated by network and U disk. After the actual operation environment, the system can well meet the business needs, and the operation condition is good, safe and reliable. The multimedia advertisement publishing system is the concrete application of the digital multimedia information publishing system in the media field, so this paper has certain reference significance and application value to the multimedia information management, the digital sign and so on.
【学位授予单位】：大连理工大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：TP311.52
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