论我国广告审查法律制度的缺欠与完善
发布时间：2019-06-21 08:10
【摘要】："双规制"广告审查已实施多年,但是违法广告却十分猖獗,这说明该程序并未有效发挥事前预防的功能。广告从业者角色扭曲以及制度设计不完备是审查失灵的根本原因。针对内部审查欠缺独立性,同时行政审查实效性不足等问题,应当从法理念和法制度两个层面着手,完善我国广告审查制度。在法理念层面,应重塑广告主、广告商和媒体的法律角色,形成相互制约机制;在制度安排上,广告审查的相关义务和责任应予以明确并强化。
[Abstract]:"double regulation" advertising censorship has been implemented for many years, but illegal advertising is very rampant, which indicates that the procedure has not effectively played the function of prevention in advance. The distortion of the role of advertising practitioners and the incomplete design of the system are the fundamental reasons for the failure of examination. In view of the lack of independence of internal review and the lack of effectiveness of administrative review, we should perfect the advertising review system of our country from two aspects: the concept of law and the system of law. At the level of legal concept, the legal role of advertisers, advertisers and media should be reshaped, and the mutual restriction mechanism should be formed. In the institutional arrangement, the relevant obligations and responsibilities of advertising review should be clarified and strengthened.
【作者单位】： 中国政法大学民商经济法学院
【分类号】：D922.294
[Abstract]:"double regulation" advertising censorship has been implemented for many years, but illegal advertising is very rampant, which indicates that the procedure has not effectively played the function of prevention in advance. The distortion of the role of advertising practitioners and the incomplete design of the system are the fundamental reasons for the failure of examination. In view of the lack of independence of internal review and the lack of effectiveness of administrative review, we should perfect the advertising review system of our country from two aspects: the concept of law and the system of law. At the level of legal concept, the legal role of advertisers, advertisers and media should be reshaped, and the mutual restriction mechanism should be formed. In the institutional arrangement, the relevant obligations and responsibilities of advertising review should be clarified and strengthened.
【作者单位】： 中国政法大学民商经济法学院
【分类号】：D922.294
【参考文献】
相关期刊论文 前1条
1 王瑞龙;商业广告审查的法律思考[J];中南民族大学学报(人文社会科学版);1998年03期
【共引文献】
相关期刊论文 前10条
1 许石慧;;试论监管型政府的法治构造[J];安徽大学学报(哲学社会科学版);2006年06期
2 张，
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