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走中国当代工业设计之路

发布时间:2019-06-24 12:07
【摘要】:通过对改革开放后中国经济、引进、加工、企业、市场、消费和国内工业设计现状的调查与问题分析,发现中国企业和经济依靠引进、模仿、制造、广告、降价等手段已不能应对越来越激烈的竞争态势,中国企业仅靠巨大的产品门类空缺、廉价劳动力和无品牌的劳动力密集型产品的加工成为发达国家经济的附庸,自己的开发组织结构却未能实现,更谈不上可持续性。国内设计教育的状况也在“大跃进”,但跟不上社会日益增长、深化的需求,也忽视了对开发、创造型人才的培养,更无法培养创造“新物种”、设计未来的人才。针对这些问题,迫切需要一种新观念、新思路。因此,用科学的思维方法结合实践中认识的能力,从对“物”的设计提升到“事”这个系统上,以调整知识、资源的结构系统,实事求是地适应不同人在不同外部因素的不同需求目标系统。这就是“事理学”提出的背景,也是当前中国设计教育应思考的方法论。在这个认识论基础上,研究中国消费者的生活方式形态,提出当前和未来的需求定位和概念。那么,创造需求、创造消费、创造市场、创造新物种和培养创造性人才就不再是一句空话。
[Abstract]:Through the investigation and analysis of the present situation of China's economy, introduction, processing, enterprises, market, consumption and domestic industrial design after reform and opening up, it is found that Chinese enterprises and economies can no longer cope with the increasingly fierce competitive situation by means of introduction, imitation, manufacturing, advertising, price reduction and so on, and Chinese enterprises can only rely on huge product categories. The processing of cheap labor and unbranded labor-intensive products has become the vassal of the economies of developed countries, but their own development organizational structure has not been achieved, let alone sustainable. The situation of domestic design education is also in the "Great Leap forward", but it can not keep up with the growing and deepening demand of society, and neglects the cultivation of development and creative talents, let alone the cultivation of "new species" and the design of future talents. In view of these problems, there is an urgent need for a new concept and new ideas. Therefore, using scientific thinking method combined with the ability of understanding in practice, from the design of "thing" to the system of "thing", in order to adjust the structure system of knowledge and resources, and adapt realistically to the different demand target system of different people in different external factors. This is the background of incident science, and it is also the methodology that should be considered in design education in China at present. On the basis of this epistemology, this paper studies the lifestyle of Chinese consumers, and puts forward the current and future demand orientation and concepts. Then creating demand, creating consumption, creating markets, creating new species and cultivating creative talent is no longer empty talk.
【作者单位】: 清华大学美术学院
【分类号】:J50

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