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电视节目版式的版权保护研究

发布时间:2019-06-11 00:25
【摘要】:电视节目版式是一项能带来商业价值的智力创作成果。它起源于一个创意,并在此基础上形成一个书面版式,然后将该书面版式与技术、艺术、商业等元素相融合从而最终创造出一个节目版式,该节目版式能使系列节目呈现出多重元素相互联系并具有整体相似性的特征。符合独创性要求的电视节目版式可以构成作品。电视节目版式的保护模式有商业秘密保护模式,合同法保护模式,专利法、商标法保护模式,不正当竞争法保护模式以及版权法保护模式,非版权法保护模式各具有其局限性。 电视节目版式在寻求版权法保护时存在着困境,一方面有一定独创性并具体化的书面版式可以作为文字作品受到保护,但是另一方面依版式制作节目往往并不构成侵权,另外,电视节目版式不符合戏剧作品的整体形式统一性,不能构成戏剧作品。在电视节目版式版权侵权认定方面也存在着困境,电视节目版式的法律属性在司法实践中存有疑虑,在实质性相似判定方面也非常困难,大多数判决都不支持侵权。 对于电视节目版式版权的保护,成文法国家和判例法国家在保护标准和方法上有所不同。从两大法系的案例分析结果来看,成文法国家倾向于对电视节目版式的可版权性讨论,且判断结果不一,侵权判定方法也不一样,其中“元素覆盖标准”的实质应是“实质性相似”标准;而在判例法国家,大多数倾向于认可其可版权保护,但是坚持严格的“实质性相似”认定。两大法系的共通点为:节目元素的选择与编排可受版权保护、节目版式越具体越可受版权法保护。 目前国内关于电视节目版式的纠纷也日渐趋多,节目版式之间的克隆与模仿之风越来越严重,基于对版式原创者的鼓励以及电视产业的长远发展考虑,有必要对电视节目版式予以版权保护。在分析了电视节目版式的法律属性和比较借鉴两大法系相关案例经验的基础上,我国在现有法律框架下,应该坚持有条件地保护电视节目版式以及淡化对电视节目版式作品类型的限定原则,对于无书面版式的抽象版式不予保护,而对于具有较高独创性的电视节目版式提供版权保护,同时,在实质性相似判定的主体上可以考虑消费者与专家群体的结合,而在司法裁判中,版权登记可以作为“初始证据”辅助判定权利归属、解决纠纷。
[Abstract]:TV program layout is an intellectual creation result that can bring commercial value. It originates from an idea, on the basis of which a written layout is formed, and then the written layout is combined with technical, artistic, commercial and other elements to eventually create a program layout. The layout of the program can make the series show the characteristics of multiple elements related to each other and the whole similarity. The layout of TV programs that meet the requirements of originality can constitute a work. The protection modes of TV program layout include trade secret protection mode, contract law protection mode, patent law, trademark law protection mode, unfair competition law protection mode and copyright law protection mode. There are difficulties in seeking the protection of copyright law in TV program layout. On the one hand, there is a certain originality and concrete written layout that can be protected as written works, but on the other hand, the production of programs according to layout often does not constitute infringement, in addition, The layout of TV programs does not conform to the unity of the whole form of dramatic works and cannot constitute dramatic works. There are also difficulties in the cognizance of copyright infringement in TV program layout. The legal attribute of TV program layout has doubts in judicial practice, and it is also very difficult to judge the substantive similarity. Most of the judgments do not support infringement. For the protection of copyright in TV program layout, the standards and methods of protection are different between statutory countries and case law countries. From the results of the case analysis of the two legal systems, the written law countries tend to discuss the copyright of TV program layout, and the judgment results are different, and the judgment methods are also different. Among them, the essence of "element coverage standard" should be "substantial similarity" standard. In case law countries, most tend to recognize its copyright protection, but insist on strict "substantive similarity". The common points of the two legal systems are that the selection and arrangement of program elements can be protected by copyright, and the more specific the program layout, the more can be protected by copyright law. At present, there are more and more disputes about the layout of TV programs in China, and the trend of cloning and imitation between program formats is becoming more and more serious, based on the encouragement of the originators of the layout and the long-term development of the television industry. It is necessary to protect the copyright of TV program layout. On the basis of analyzing the legal attribute of TV program layout and comparing and drawing lessons from the relevant case experience of the two legal systems, under the existing legal framework of our country, We should adhere to the principle of conditional protection of TV program layout and desalination of the limitation of the types of TV program layout works, and shall not protect abstract layout without written format. At the same time, the combination of consumers and expert groups can be considered in the subject of substantial similarity judgment, while in judicial judgment, the combination of consumers and expert groups can be considered. Copyright registration can be used as "initial evidence" to determine the ownership of rights and resolve disputes.
【学位授予单位】:浙江工商大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:D923.41

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