我国企业商号法律保护研究

发布时间：2018-03-01 11:07

本文关键词： 企业商号法律保护法律依据规范立法淡化　出处：《兰州商学院》2013年硕士论文　论文类型：学位论文

【摘要】：企业商号是区分不同企业的特定化标志，也是企业的一种无形资产。针对目前日益增多的企业商号侵权现象，将保护企业商号上升至立法层面是维护企业正当利益和促进市场经济稳健发展的迫切需要。我国法学理论界对企业商号的法律保护研究主要是集中在对商号涵义的争论与商号权性质定位的探讨上，然而对于如何在法律层面有效保护我国的企业商号却很难收集到学者们的观点。实践中，我国在企业商号保护方面没有专门统一的法律规范，而且有关保护企业商号的法律文件也不能形成体系化，缺乏最权威的保护，无论是与英美法系还是大陆法系许多发达国家完备、统一规范企业商号的体例都相差甚远；驰名商号受到的保护力度欠缺；与企业商号有关的权利冲突日益突出，尤其是商标权与商号权发生冲突时商号权通常处于被动地位，在此情况下如何对商号进行有效的法律保护，值得深思。面对激烈的市场竞争，企业商号时刻面临着被侵犯的威胁，，只有从源头上解决问题才能还企业一个和谐的市场竞争环境。一方面，国家应该对企业商号进行规范立法，将企业商号纳入知识产权法律保护体系，完善驰名商号的权利保护机制，实行企业商标、商号一体化保护，合理解决企业商号权和商标权的冲突；另一方面，企业应该增强自我防范意识，一旦发现有损自己商号权益的行为发生，立即向有权机关举报，运用法律程序合理解决商号权利纠纷。
[Abstract]:Business name is a specific symbol that distinguishes different enterprises, and it is also an intangible asset of an enterprise. It is an urgent need to safeguard the legitimate interests of enterprises and promote the steady development of market economy. The research on the legal protection of business names in China's legal theoretical circle is mainly focused on the debate on the meaning of business names and the discussion on the orientation of the nature of business name rights. However, it is difficult to collect scholars' views on how to effectively protect the business firms in our country. In practice, there is no special unified legal norm for the protection of business names in our country, and the legal documents relating to the protection of business names of enterprises cannot be systematized and lack the most authoritative protection. No matter it is complete with many developed countries of Anglo-American law system or civil law system, the style of unified and standardized business name is very different, the protection of well-known trade name is not enough, and the conflict of rights related to enterprise trade name is more and more prominent. Especially when the trademark right and the trade name right conflict, the trade name right is usually in the passive position. In this case, how to carry on the effective legal protection to the trade name, is worth pondering. In the face of fierce market competition, enterprise firms are always facing the threat of encroachment. Only by solving problems from the source can enterprises return a harmonious market competition environment. On the one hand, the state should standardize and legislate the business names of enterprises. Bring the enterprise trade name into the intellectual property legal protection system, perfect the right protection mechanism of the well-known trade name, implement the integrated protection of the enterprise trademark and the trade name, reasonably resolve the conflict between the enterprise trade name right and the trademark right; on the other hand, The enterprise should strengthen the consciousness of self-prevention, once discover the behavior that damages the rights and interests of own firm, report to the authority immediately, use the legal procedure to settle the dispute of the right of the firm reasonably.
【学位授予单位】：兰州商学院
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：D922.291.91;D923.43

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