基于知识产权的开放式商业模式设计

发布时间：2018-03-13 04:38

本文选题：知识产权　切入点：创新　出处：《北京交通大学》2014年硕士论文　论文类型：学位论文

【摘要】：随着时代的发展以及科技的进步,我国已是专利大国,但是知识产权市场转化率较低,仍有大量的“沉睡专利”,因此如何充分利用知识产权的价值成为企业以及学者关注的重点。另一方面,21世纪的竞争不再是产品的竞争,而是商业模式的竞争。在开放式创新的大环境下,为了保持可持续竞争优势,企业必须不断在创造市场商业价值方面进行创新,也就是商业模式的开放创新,建立开放式商业模式。商业模式的开放意味着企业应该充分整合内外部的资源为自身的发展所用,并创造出更多的价值。知识产权是企业最主要的战略性资源,因此本文将知识产权与开放式商业模式进行结合,旨在为企业的商业模式创新以及知识产权的充分利用提供一些借鉴。本文首先结合已有的研究文献以及成果,对商业模式、开放商业模式以及知识产权的相关理论以及研究现状进行了详尽地阐释,接着提出了知识产权生命周期理论,以引出知识产权与开放式商业模式相耦合的关系,并且对基于知识产权的开放式商业模式的构建机理以及模型进行了概括描述,并对其演进路径以及演进特征提出了笔者的看法,并对基于知识产权的开放式商业模式进行了实证案例分析,提出了其借鉴意义,最后总结了本文的相关结论,并且对未来的研究进行了展望。
[Abstract]:With the development of the times and the progress of science and technology, China has become a big patent country, but the conversion rate of intellectual property market is relatively low. There are still a large number of "sleeping patents", so how to make full use of the value of intellectual property has become the focus of attention of enterprises and scholars. On the other hand, the competition in the 21st century is no longer the competition of products. In order to maintain a sustainable competitive advantage, enterprises must constantly innovate in creating market commercial value, that is, open innovation of business models. The opening of business model means that enterprises should fully integrate internal and external resources for their own development and create more value. Intellectual property is the most important strategic resources of enterprises. Therefore, this paper combines intellectual property rights with open business models in order to provide some references for enterprises to innovate their business models and make full use of intellectual property. In this paper, based on the existing research literature and achievements, the related theories and research status of business model, open business model and intellectual property are explained in detail, and then the life cycle theory of intellectual property is put forward. In order to elicit the coupling relationship between intellectual property and open business model, and describe the construction mechanism and model of open business model based on intellectual property. The author puts forward the author's views on the evolution path and evolution characteristics, and makes an empirical case study on the open business model based on intellectual property, and puts forward its reference significance, finally summarizes the relevant conclusions of this paper. And the future research is prospected.
【学位授予单位】：北京交通大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F204

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