黑龙江省地理标志农产品发展研究

发布时间：2018-04-14 19:32

本文选题：黑龙江省 + 地理标志农产品　；参考：《东北农业大学》2014年硕士论文

【摘要】：地理标志,作为农产品的一个特色标识,以及知识产权领域的一个分支,越来越受到各国政府组织及中外专家学者的重视,因而也逐渐成为研究领域的又一个热门话题。中国加入世贸组织后,为了适应国际经济形势的发展及履行TRIPS协定的要求,也为了保护我国丰富的资源和历史文化遗产,中国政府更加重视地理标志的保护与发展。黑龙江省作为我国的农业大省,积极开发具有特色的自然资源,对推动区域经济的快速发展具有重要意义。黑龙江省有着丰富的农产品地理标志资源,具备实施地理标志农产品发展的优势基础条件。但是,目前黑龙江省地理标志农产品的发展,无论在地理标志的开发、使用情况上,还是在农产品的目前市场竞争力和经营规模等方面,与欧美等发达国家的地理标志农产品的发展还存在着很大差距。同时,农产品的生产经营者及消费者对于地理标志还知之甚少,这也给黑龙江省地理标志农产品的发展以及产业的发展带来了一定的难度。本文主要从黑龙江省地理标志农产品的发展出发,对地理标志的相关概念进行界定,阐述了黑龙江省地理标志农产品的发展现状,分析了黑龙江省地理标志农产品发展中取得的成就。认识到黑龙江省在国家工商总局的注册数量有35个,在全国各大省份中还处在中游位置,注册数量还有待提高。同时,黑龙江省在地理标志农产品的发展方面也取得了一定的成就,例如,地理标志注册数量有一定提高、政府加大力度支持地理标志农产品的发展、企业和农民对地理标志的认识也有一定提升、农产品地理标志的保护意识有所增强。对黑龙江省地理标志农产品发展中的问题及制约因素的分析,可以认识到,相关法律不健全、重形式轻实质、专业协会的服务和管理力度不够及缺乏质量跟踪管理及追踪机制仍然是我省地理标志农产品发展的主要制约因素。本文以五常大米为例,建立地理标志对农产品经济效益的影响的实证模型,并对消费者地理标志农产品的购买行为的影响因素进行分析,为黑龙江省地理标志农产品的发展提供参考。根据模型的分析结果,以及对消费者地理标志农产品购买行为的影响因素的分析,完善相关法律法规、增加资金投入、加强行业协会的管理力度、建立质量追踪管理及服务体系及加强农产品地理标志的品牌推广等对策建议的提出,对黑龙江省地理标志农产品的发展提供了一定的指导和借鉴。
[Abstract]:Geographical indication, as a characteristic symbol of agricultural products and a branch of intellectual property, has been paid more and more attention by government organizations and Chinese and foreign experts and scholars, so it has gradually become another hot topic in the field of research.After China's entry into the WTO, in order to adapt to the development of the international economic situation and fulfill the requirements of the TRIPS Agreement, and to protect China's rich resources and historical and cultural heritage, the Chinese government pays more attention to the protection and development of geographical indications.As a big agricultural province in China, Heilongjiang Province is of great significance to promote the rapid development of regional economy by actively developing the natural resources with characteristics.Heilongjiang Province has abundant resources of agricultural products geographical indication, and has the advantage basic conditions to implement the development of geographical indication agricultural products.However, at present, the development of agricultural products with geographical indications in Heilongjiang Province is not only in the development and use of geographical indications, but also in the current market competitiveness and business scale of agricultural products.There is still a big gap in the development of agricultural products with geographical indications in Europe and the United States and other developed countries.At the same time, the producers and consumers of agricultural products know very little about geographical indications, which also brings some difficulties to the development of agricultural products and industries in Heilongjiang Province.Starting from the development of agricultural products of geographical indications in Heilongjiang Province, this paper defines the related concepts of geographical indications, and expounds the present situation of the development of agricultural products of geographical indications in Heilongjiang Province.The achievements in the development of geographical indication agricultural products in Heilongjiang Province are analyzed.It is recognized that Heilongjiang Province has 35 registered with the State Administration of Industry and Commerce, and is still in the middle position in the major provinces of the country, and the number of registrations needs to be improved.At the same time, Heilongjiang Province has also made certain achievements in the development of agricultural products with geographical indications. For example, the number of geographical indications registered has increased, and the government has increased its efforts to support the development of agricultural products with geographical indications.Enterprises and farmers have also improved their understanding of geographical indications, and the protection consciousness of agricultural products geographical indications has been enhanced.Through the analysis of the problems and constraints in the development of agricultural products with geographical indications in Heilongjiang Province, it can be recognized that the relevant laws are not perfect, and the form is more important than the essence.The lack of service and management of professional associations and the lack of quality tracking management and tracking mechanism are still the main restricting factors for the development of geographical indication agricultural products in our province.Taking Wuchang rice as an example, this paper establishes an empirical model of the influence of geographical indications on the economic benefits of agricultural products, and analyzes the factors influencing the purchase behavior of agricultural products by consumers' geographical indications.It provides a reference for the development of agricultural products of geographical indication in Heilongjiang Province.According to the analysis results of the model and the analysis of the influencing factors of consumer geographical indication agricultural products purchasing behavior, we should perfect the relevant laws and regulations, increase the investment of funds, and strengthen the management of trade associations.The suggestions of establishing quality tracking management and service system and strengthening the brand promotion of geographical indications of agricultural products provide some guidance and reference for the development of agricultural products of geographical indications in Heilongjiang Province.
【学位授予单位】：东北农业大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F323.5

【共引文献】