东风柳州汽车公司专利战略建设研究

发布时间：2019-01-08 19:42

【摘要】：当今世界高新技术及其产业迅猛发展,科学技术更新换代速度明显加快,经济竞争呈现信息化、知识化和全球化趋势,知识产权制度作为保护智力劳动成果的重要法律制度,在国家经济、社会发展和科技进步中的战略地位进一步增强,成为国家技术创新体系的重要组成部分,发挥着激励创新、规范竞争、调整利益的重要作用。企业专利战略是从战略的高度管理专利,使专利成为谋求最佳经济效益和竞争优势的手段。专利已日益成为企业的战略性资源和获取市场竞争优势的基础。企业专利战略直接影响其利用专利的效率和效益,而且事关企业市场竞争能力的提高。企业从产品的设计、生产到销售、使用的各个环节,都与专利等知识产权紧密相连,企业拥有专利的数量、利用的质量和保护专利的能力,直接影响到其市场竞争地位。如果企业不重视专利战略,就难以发挥其拥有的专利的效能。现在流行着一种说法：“一流企业卖标准,二流企业卖技术,三流企业卖产品。”当前,美、日、欧盟等发达国家与地区基于其科技经济优势,积极推行专利战略,通过日益强化的知识产权国际保护制度,将其技术优势借由专利变为全球市场优势,使中国等发展中国家的科技经济发展空间受到严重挤压。特别是近些年来,为了遏制我国汽车产业的发展,国外汽车企业凭借自身优势频频以侵犯知识产权为由,向我国汽车企业提起诉讼来构筑新的贸易壁垒,以求占据更多的市场份额。研究我国汽车企业如何制定和实施专利战略,如何突破跨国汽车企业的专利封锁并与之同台竞争,具有十分重要的现实意义。
[Abstract]:With the rapid development of high and new technologies and their industries in the world, the speed of upgrading science and technology has been quickened obviously, the economic competition has shown the trend of information, knowledge and globalization, and the intellectual property system is an important legal system to protect the achievements of intellectual labor. The strategic position in the national economy, social development and scientific and technological progress has been further strengthened and become an important part of the national technological innovation system, which plays an important role in stimulating innovation, standardizing competition and adjusting interests. The patent strategy of enterprise is to manage patent from the height of strategy, making patent become the means of seeking the best economic benefit and competitive advantage. Patent has increasingly become the strategic resources of enterprises and access to the basis of market competitive advantage. Enterprise patent strategy directly affects the efficiency and benefit of patent utilization, and it also relates to the improvement of enterprise market competition ability. The design, production, sale and use of products are closely related to the intellectual property rights such as patents. The quantity of patents, the quality of utilization and the ability to protect patents directly affect the market competition position of enterprises. If the enterprise does not attach importance to the patent strategy, it is difficult to give play to the effectiveness of the patent. Now there is a popular saying: "first-class enterprises sell standards, second-rate enterprises sell technology, third-rate enterprises sell products." At present, the United States, Japan, the European Union, and other developed countries and regions, based on their scientific, technological and economic advantages, are actively pursuing the patent strategy, turning their technological advantages from patents into global market advantages through the increasingly strengthened international protection system for intellectual property rights. China and other developing countries, the space for scientific and technological economic development has been severely squeezed. In particular, in recent years, in order to curb the development of China's automobile industry, foreign automobile enterprises frequently sue our automobile enterprises for infringing intellectual property rights on the basis of their own advantages to build new trade barriers. In order to occupy more market share. It is of great practical significance to study how to formulate and implement patent strategy and how to break through the patent blockade of multinational automobile enterprises and compete with them.
【学位授予单位】：武汉理工大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：D923.42

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