泛亚建设设计（厦门）公司组织结构优化

发布时间：2018-01-27 06:22

本文关键词： 组织组织结构建筑设计优化　出处：《福建农林大学》2017年硕士论文　论文类型：学位论文

【摘要】：当前,中国经济正处于转型和升级的重要时刻,这个时期最关键的问题就是供给与需求的结构性再平衡。在经济发展变化的重要节点上,中小企业尤其是建筑设计类的中小企业市场业务开始逐渐萎缩,从而导致了建筑业产能过剩,企业之间市场竞争加剧。在经济新常态和供给侧结构性改革的背景下,中小企业怎样摆脱"短命魔咒"。想要"做大"、"做强"、"做久"我国的民营设计企业,让我国的民营设计企业在未来的市场竞争中,占据竞争的制高点,掌握竞争发展的主动权,就必须完善管理体系,提高运营效率。对公司的组织结构进行合理优化设计,形成核心竞争力,助推企业战略有效实施,为企业持续健康发展注入持久动力。强化企业对组织结构优化和变革的重要性意识,以及如何有效地开展企业组织结构优化和创新的研究组织结构是企业运营发展的基础框架,组织结构设计的合理科学性直接影响企业的生存与发展。在组织结构优化设计方面,不能只考虑在机构整合,人员增减上简单做文章,应立足于瞬息万变的市场环境和日新月异的技术水平上,认真研究行业所面临的主要问题,从系统和科学的角度对整个行业的发展及未来有充分的认识,并因此对企业组织结构进行全面调整,最终建立一个符合自己企业战略发展的管理体系和运营模式。本文以本土建筑设计企业——泛亚建设设计(厦门)公司为研究对象,从"创新"的角度对建筑设计类中小企业的组织结构与组织有效性进行案例研究,针对公司原有组织结构存在的业务模式单一、人员配置重叠、业务创新能力缺乏和管理方式粗放等问题,做出了科学的诊断;在保持公司创新能力、有效管理幅度和凸显核心竞争优势的情况下,对公司的组织结构做出了战略优化和改革;整改了原有市场部,新建研发部,合并撤销臃肿的设计部,并从人员冗余的部门抽调优秀设计师负责研发和市场开发任务,重构了内部管理体系,成功地对原组织结构进行了优化,有效降低了运营成本,并开拓了更多市场业务。最后通过制度建设、管理机制、人员搭配方面等建立一系列保障措施,确保组织结构的优化能够顺利进行,提升公司的核心竞争力并在公司的运营中发挥更多积极的作用。
[Abstract]:At present, China's economy is in an important moment of transformation and upgrading. The most critical issue in this period is the structural rebalancing of supply and demand. Small and medium-sized enterprises, especially the small and medium-sized enterprises of architectural design, began to shrink gradually, resulting in overcapacity in the construction industry. Under the background of the new normal economy and supply-side structural reform, how do small and medium-sized enterprises get rid of the "magic spell of short life" and want to be "bigger" and "stronger"? "do long" our country's private design enterprises, let our private design enterprises in the future market competition, occupy the commanding point of competition, grasp the initiative of competition and development, we must improve the management system. Improve the operational efficiency. The company's organizational structure of the reasonable optimization design to form the core competitiveness and promote the effective implementation of corporate strategy. To inject a lasting power into the sustainable and healthy development of enterprises, and to strengthen the awareness of the importance of organizational structure optimization and change. And how to effectively carry out the optimization and innovation of enterprise organizational structure is the basic framework of enterprise operation and development. The rational and scientific nature of organizational structure design directly affects the survival and development of enterprises. In the aspect of organizational structure optimization design, we can not only consider the organization integration, personnel increase or decrease simply. Should be based on the rapidly changing market environment and rapid technological level, seriously study the main problems facing the industry, from the point of view of the system and science, the development and future of the entire industry have a full understanding. Therefore, the organizational structure of the enterprise is comprehensively adjusted. Finally, to establish a management system and operation model in line with the strategic development of their own enterprises. This paper takes the local architectural design enterprise-Pan-Asia Construction Design (Xiamen) as the research object. From the angle of "innovation", this paper makes a case study on the organizational structure and organizational effectiveness of small and medium-sized enterprises of architectural design, aiming at the single business model and overlapping staffing of the original organizational structure of the company. Lack of business innovation ability and extensive management methods, made a scientific diagnosis; Under the condition of maintaining the company's innovation ability, effectively managing the range and highlighting the core competitive advantage, the strategic optimization and reform of the company's organizational structure have been made. The original marketing department, the new R & D department, the merger and abolition of the bloated design department, and from the redundant department to assign excellent designers responsible for R & D and market development tasks, reconfiguration of the internal management system. Successfully optimize the original organizational structure, effectively reduce operating costs, and open up more market operations. Finally, through the system construction, management mechanism, personnel collocation and other aspects to establish a series of safeguards. Ensure the optimization of the organizational structure can proceed smoothly, enhance the core competitiveness of the company and play a more active role in the operation of the company.
【学位授予单位】：福建农林大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F272.9;F426.92

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