基于WSR的制造企业服务衍生方案空间状态生成及判定研究

发布时间：2018-03-01 00:00

本文关键词： 服务衍生方案物理-事理-人理空间状态生成判定　出处：《江苏大学》2017年硕士论文　论文类型：学位论文

【摘要】：当前,制造产业内技术趋向成熟加剧了产品的同质化,出现了与客户日益追求的个性化需求之间的矛盾,致使制造企业陷入了产能过剩与利润下滑的困境,依托实物产品的服务衍生成为制造企业摆脱产品同质化竞争、获取竞争优势的有效手段。为能实现制造企业服务衍生方案的有效提供,本研究借助契合中国制造业情境的物理-事理-人理(WSR)系统方法论,聚焦于制造企业服务衍生方案的空间状态生成及判定过程。本研究首先在梳理与服务衍生相关研究文献的基础上,揭示了服务衍生方案的实现机理及相关影响因素;其次,借助稳定匹配理论,描述了制造企业服务衍生方案的生成过程;为了能够准确定位与评价制造企业服务衍生方案在整个行业内所处的水平,构筑了基于WSR的制造企业服务衍生方案的空间状态;然后,给出了基于WSR的制造企业服务衍生方案状态判定与评价方法;最后,分析了中国风机行业整体服务衍生方案空间状态及特定企业服务衍生方案的状态定位,并为其服务衍生的进阶发展指明了方向。根据所提研究问题,经过相关理论分析与研究,得出如下结论:(1)服务衍生方案生成的关键是实物产品与衍生服务的有效匹配。匹配过程是以客户问题解决为前提,产品/服务属性及匹配规则为基础,产品与服务的有序组合为结果。方案生成的复杂性为WSR方法论下制造企业服务衍生方案分析框架的提出奠定了基础。(2)制造企业服务衍生方案的生成是物理、事理与人理共同作用的结果。技术支持的物理,经济保证的事理和客户价值创造的人理,相互影响与制约的三者共同决定了服务衍生方案的空间状态,且随着制造业服务化的推进,服务衍生方案在物理、事理和人理三个层面呈现不断演化的发展态势。(3)不同制造行业具有不同的服务衍生方案空间状态,制造企业也因制造与服务能力上的差异性具有不同的状态定位,而对服务衍生方案空间状态的研究能够明晰行业及特定制造企业的服务化水平,并为其进阶的方案提供指明方向。本研究工作将有助于制造企业明晰自身所提供服务衍生方案的状态水平,并为其进一步面向服务型制造转型攀升价值链高端提供理论与现实依据。
[Abstract]:At present, the maturity of technology in manufacturing industry intensifies the homogenization of products, and the contradiction between them and the individualized demand increasingly pursued by customers, which leads manufacturing enterprises to fall into the dilemma of overcapacity and declining profits. Relying on the service derivation of physical products, it has become an effective means for manufacturing enterprises to get rid of the homogeneous competition of products and obtain competitive advantages. This study is based on the system methodology of Physico-Physical-Human-Science (WSRs), which fits the Chinese manufacturing situation. Focusing on the spatial state generation and decision process of service derivative schemes in manufacturing enterprises. Firstly, this study reveals the realization mechanism and related influencing factors of service derivative schemes on the basis of combing the research literature related to service derivatives. With the aid of the stable matching theory, this paper describes the generation process of service derivative schemes in manufacturing enterprises, and in order to accurately locate and evaluate the level of service derivative schemes of manufacturing enterprises in the whole industry, The spatial state of manufacturing enterprise service derivative scheme based on WSR is constructed. Then, the method of judging and evaluating the status of manufacturing enterprise service derivative scheme based on WSR is given. This paper analyzes the spatial status of the whole service derivative scheme in Chinese fan industry and the status orientation of the specific enterprise service derivative scheme, and points out the direction for the advanced development of the service derivative scheme. The following conclusions are drawn: 1) the key to the generation of the service derivative scheme is the effective matching between the physical product and the derivative service. The matching process is based on customer problem solving, product / service attributes and matching rules. The complexity of solution generation lays the foundation for the analysis framework of manufacturing enterprise service derivation scheme under WSR methodology) the generation of manufacturing enterprise service derivative scheme is physical. The physics of technical support, the principle of economic guarantee and the human theory of creating customer value together determine the spatial state of the service derivative scheme. And with the development of manufacturing service, the service derivative scheme presents an evolving trend of development at the three levels of physics, principle and human theory. (3) different manufacturing industries have different spatial states of service derivative schemes. Because of the difference between manufacturing and service capability, manufacturing enterprises have different status orientation, and the research on the spatial state of service derivative schemes can clarify the service level of industry and specific manufacturing enterprises. This work will help manufacturing enterprises to understand the status level of the service derivative schemes provided by themselves. It also provides theoretical and practical basis for its further transformation of service-oriented manufacturing to rise to the high end of the value chain.
【学位授予单位】：江苏大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F425

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