中澳自贸协定对国产婴幼儿配方奶粉产业竞争力影响研究

发布时间：2018-05-04 14:09

本文选题：中澳自贸协定 + 婴幼儿配方奶粉　；参考：《东北农业大学》2017年硕士论文

【摘要】：自中国与澳大利亚正式签署自贸协定以来,在两国政府及企业的共同努力下,两国的进出口总额均有了很大幅度的提升,促进了双边贸易的发展。中澳自贸协定签署后,婴幼儿配方奶粉的关税将逐步降低直至为零。2016年,中国奶粉行业销量首次出现下滑,其中进口婴幼儿配方奶粉总量为22.13万吨。2015年,澳大利亚出口婴幼儿配方奶粉总量为1.17万吨,其中出口到中国1.07万吨,占澳大利亚出口总量的91.27%,同年中国从澳大利亚进口婴幼儿配方奶粉量占中国进口总量的6.09%。中国市场对国外婴幼儿配方奶粉的需求不断上升,国民想方设法购买“洋奶粉”,澳大利亚奶粉、新西兰奶粉等备受中国消费者的追崇。发展、提升国产婴幼儿配方奶粉产业竞争力是推进农业供给侧结构性改革的重大任务,研究中澳自贸协定对国产婴幼儿配方奶粉产业竞争力的影响,对中国奶业的可持续发展具有重要的意义。本研究从中澳自贸协定签署后对国产婴幼儿配方奶粉产业的影响背景和意义出发,界定了产业竞争力、国产婴幼儿配方奶粉、自由贸易区等基本概念,并对与国产婴幼儿配方奶粉产业竞争力相关的理论——比较优势理论、竞争优势理论和产业组织理论,以及国内外研究进展进行了梳理;在理论分析的基础上对国产婴幼儿配方奶粉产业的基本情况进行了介绍,并结合我国实际情况,总结了国产婴幼儿配方奶粉产业的发展历程,具体分析了国产婴幼儿配方奶粉产业发展的外部环境和现状,以及发展中存在的问题。同时,本研究还从宏观层面、中观层面和微观层面分析了中澳自贸协定对国产婴幼儿配方奶粉产业竞争力的影响,进而采用灰色预测模型对2016-2020年国产婴幼儿配方奶粉贸易竞争力指数进行预测,最后从国家层面、产业层面和企业层面提出了在中澳自贸协定背景下,提升国产婴幼儿配方奶粉产业竞争力的对策建议。本研究主要得出以下结论:第一,受中澳自贸协定实施的影响,国产婴幼儿配方奶粉产业喜忧参半,挑战与机遇并存;第二,基于具有高口碑的澳大利亚婴幼儿配方奶粉低价登陆国内市场,国产婴幼儿配方奶粉产业应在提高公众口碑上下功夫;第三,中澳自贸协定实施后,国产婴幼儿配方奶粉产业竞争力存在一定的提升空间,国产婴幼儿配方奶粉产业应该把握发展契机,利用产业调整过渡期,综合运用多种对策不断提升自身竞争力,以应对挑战,持续稳健发展。
[Abstract]:Since the formal signing of the FTA between China and Australia, with the joint efforts of the governments and enterprises of the two countries, the total import and export volume of the two countries has greatly increased, which has promoted the development of bilateral trade. With the signing of the China-Australia Free Trade Agreement, tariffs on infant formula will be gradually reduced to zero. Sales in China's milk powder industry fell for the first time in 2016, with imports of infant formula totaling 221300 tons in 2015. Australia exported 11700 tons of infant formula milk powder, of which 10700 tons were exported to China, accounting for 91.27 percent of Australia's total export. In the same year, China imported infant formula formula from Australia accounted for 6.09 percent of China's total imports. Demand for infant formula from abroad is rising in China, with Chinese consumers seeking to buy "foreign milk powder", including Australian and New Zealand milk powder. To develop and enhance the competitiveness of domestic infant formula powder industry is a major task to promote the structural reform on the supply side of agriculture. This paper studies the impact of the China-Australia Free Trade Agreement on the competitiveness of domestic infant formula formula industry. It is of great significance to the sustainable development of Chinese dairy industry. Based on the background and significance of the influence of China-Australia Free Trade Agreement on the infant formula industry, the paper defines the basic concepts of industry competitiveness, domestic infant formula, free trade area, etc. The comparative advantage theory, competitive advantage theory and industrial organization theory related to the industrial competitiveness of domestic infant formula milk powder were reviewed. On the basis of theoretical analysis, the basic situation of domestic infant formula milk powder industry is introduced, and the development course of domestic infant formula milk powder industry is summarized according to the actual situation in China. The external environment and present situation of the development of domestic infant formula powder industry and the existing problems in the development were analyzed. At the same time, this study also analyzes the impact of China-Australia Free Trade Agreement on the competitiveness of domestic infant formula industry from the macro level, the meso level and the micro level. Then using the grey forecast model to forecast the trade competitiveness index of domestic infant formula milk powder from 2016 to 2020. Finally, the paper puts forward the trade competitiveness index of China-Australia free trade agreement at the national level, industry level and enterprise level. Countermeasures and suggestions to improve the competitiveness of domestic infant formula powder industry. The main conclusions of this study are as follows: first, affected by the implementation of the China-Australia Free Trade Agreement, the domestic infant formula industry is mixed, challenges and opportunities coexist; second, Based on the low price of Australian infant formula with high reputation on the domestic market, the domestic infant formula industry should make efforts to improve the public reputation. Third, after the implementation of the China-Australia Free Trade Agreement, There is a certain room to improve the competitiveness of domestic infant formula milk powder industry. The domestic infant formula milk powder industry should grasp the opportunity of development, take advantage of the transition period of industrial adjustment, and continuously improve its competitiveness by comprehensive use of a variety of countermeasures. To meet the challenges, sustained and steady development.
【学位授予单位】：东北农业大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F426.82;F752.4

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