江西工行县支行经营转型策略研究

发布时间：2018-03-12 17:27

本文选题：县支行　切入点：经营转型　出处：《南昌大学》2013年硕士论文　论文类型：学位论文

【摘要】：当前,中国经济正进行经济结构调整和经济发展方式的转变。而银行业作为经济发展不可或缺的重要组成部分,必将受到前所未有的冲击。工商银行作为中国银行业的一份子,只有通过经营转型才能更加健康持续的发展。县支行是工商银行机构网络的重要组成部分,也是构成工商银行整体经营网络优势的重要因素。从江西省情况看,县域经济占据全省经济较大比重,并且持续快速健康发展,为各类金融业务提供了广阔的市场空间。但目前发展格局正日益发生变化,同业竞争的激烈,客户需求的不断提升,传统意义上的金融服务已不能满足市场的要求,经营转型已成为县支行发展的唯一出路。本文通过对国内外银行业经营转型的探讨,深刻了解经营转型的意义。进一步分析了江西分行县支行经营转型的经济、政策、市场环境,指明了经营转型是县支行发展的必要性。在此基础上,提出了县支行经营转型的业务发展策略,并一一作了阐述。为了保障相关策略的落实,本文在人力资源、组织架构、政策资源等方面总结了一些措施,保障县支行经营转型的顺利实施。并设想了未来的研究方向。
[Abstract]:At present, China's economy is undergoing economic restructuring and transformation of the mode of economic development. As an indispensable part of economic development, the banking industry is bound to suffer unprecedented impact. ICBC, as a member of China's banking industry, Only through business transformation can we develop more healthily and continuously. The county branch is an important part of the ICBC institutional network and an important factor that constitutes the advantages of ICBC's overall management network. Judging from the situation in Jiangxi Province, County economy accounts for a large proportion of the province's economy and continues to develop rapidly and healthily, which provides broad market space for all kinds of financial business. But at present, the pattern of development is changing day by day, the competition of the same industry is fierce, the customer demand is rising constantly, the financial service in the traditional sense can no longer meet the requirements of the market, the management transformation has become the only way out for the development of the county branch. In this paper, the significance of operation transformation is deeply understood through the discussion of domestic and foreign banking business transformation, and the economy, policy and market environment of Jiangxi branch county branch management transformation are further analyzed. This paper points out that business transformation is the necessity of county branch development. On the basis of this, it puts forward the business development strategy of county branch management transformation, and expounds it one by one. In order to ensure the implementation of relevant strategies, this paper is based on human resources, organizational structure, This paper summarizes some measures to ensure the smooth implementation of the transformation of county branch management, and conceive the research direction in the future.
【学位授予单位】：南昌大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F272.3;F832.33

【引证文献】